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Digital galleries are a great way to share your photography, there’s no denying that. But after the party they’re out of sight, out of mind. That’s why offering printed products isn’t just a nice extra — it’s a powerful way to stay present in your clients’ lives. Framed prints, canvases, albums and keepsake boxes turn fleeting memories into something tangible, emotional, and enduring — and keep your brand front and centre. Scroll down for our special offer! Need more convincing? Here’s a few reasons why you should be selling products: ✔ They To View More >>
Previous | Contents | Next Download the eBook GOOD is what gets people in the door, like a newspaper headline or a “special” at the supermarket. Good is what makes you competitive. Don’t offer just one service, offer choices. Don’t assume the deal that encourages people to get in touch with you is the one they’ll commit to later (once you’ve open their eyes to how good you are, and what you can do for them). And don’t assume that they won’t go even further once they’ve fallen in love with their own photographs. That’s the To View More >>
I've just finished re-watching Barry Schwartz's Ted Talk on The Paradox of Choice. He makes this very important point: Too much choice produces paralysis. Offer people too much choice and they'll find it very difficult to choose at all. Yes, at Queensberry we offer a lot of choice! We know that. We do it because every photographer is different. And we agree, as Barry Schwartz says, that it can be difficult to get your head around. But … if you want to sell products, you need to make the effort, not leave it to your customers. As our designer friend Donna says, to run a design To View More >>
Someone asked the other day why some photographers using Print Shop seem to be selling their prints “quite cheaply”. "I can understand that there is potentially volume in art prints that isn't there with portraits. But I still wonder how a client might feel if the price is significantly lower for an art print." I think there are a few questions here — does the difference in price matter? Are people undercharging? — and anyway, how much should you charge? I'll leave the last one for later, but meantime… 1. Why might you need to charge differently for your art versus To View More >>
How to talk about products? In a nutshell, in your own voice, with conviction! Let's start by saying there are three aspects to this: Talking about products. Sharing about products. Believing in products. Talking about products We'll be brief because we've covered this in a separate article, about how to sell more without being "pushy" or "sales-y". Photographers who love selling probably don't need our help, so it's addressed mainly to those who're shy about it — which is possibly most of us. In that article we discuss how to build "talking about products" into To View More >>

Better emails for everyone! Most of us take great care over our “marketing”, like newsletters, special offers, advertising etc, but in a way what tells people the most about us are the little day to day interactions that we barely think about. Like our answerphone messages or our auto-reply email! Workspace sends out lots of automated emails — for example when you share galleries with your clients, when clients receive their digital downloads, or when they purchase products in your shopping cart. They’re a reflection of you — and us — and we want them to look To View More >>

Still working on getting albums approved six, nine, twelve months down the line? This will be eating into your time and your profit. Here are some simple ways to get albums approved quickly, while adding value for your client and offering them a great experience. 1. Get in quick! There's before the shoot and there's after the shoot. Before, they're looking at your products (yeah, nice!) and photos of … other people. Afterwards they have your photos of them to fall in love with — and they will. But get in quick! — before the emotion of the To View More >>

This is the second in a series about enhancing data privacy and controls in Workspace, especially in relation to GDPR. If you haven’t read our previous posts, start here. In today's post we discuss the privacy settings for Workspace online galleries, what each privacy setting means, and the changes we’ve made to ensure that your clients' data rights are protected. Photographs are considered to be personal data and are therefore subject to the rules about data protection. So if, like most photographers, you publish peoples' images in online galleries, or in sample albums To View More >>

How do you design a Queensberry album? Well, we can design it for you, or you can do it yourself using third party software like Fundy or SmartAlbums, our desktop application Photojunction, or the Workspace Album Designer. But — let's be frank — until now the Workspace design feature has been just a little underpowered! We've been working hard to change that, however, and we reckon Workspace Album Designer is turning into a powerful and intuitive program that for many people could just be their best choice. To View More >>

Matted prints are proving to be a great sales tools within the professional photographer community, and since Sue Bryce introduced her 'reveal wall' sales technique, photographers have been jumping on this for their own studios. Our Studio Boxes and Slip-in mats are designed so you can stock up with products, and order your Queensberry prints separately. The prints will only take a few days to arrive depending on whether you want us to colour correct or not … or of course you could print your own. Either way, you'll be able to schedule a sales consultation/photo To View More >>



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