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“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. Jay French is a Christchurch-based adventure photographer who specialises in mountainsides, gnarly bike trails and "before dawn to after sunset". He believes he's always been into photography, one way or another, but in the beginning didn't think of it as anything more than an appreciation for To View More >>

“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. Jay French is a Christchurch-based adventure photographer who specialises in mountainsides, gnarly bike trails and "before dawn to after sunset". He believes he's always been into photography, one way or another, but in the beginning didn't think of it as anything more than an appreciation To View More >>

This is the third in a series from Megan DiPiero with advice about how to build a stronger brand and brand message— to add purpose to your marketing, draw attention to your service, and ultimately increase sales. Click here for Parts 1 and 2. Today, Megan suggests some questions designed to help you set profit goals. Okay, so you have identified your purpose and passion, and you know the client experience you want to create. Now, what systems will you put in place to deliver the experience—the brand promise—that you hope to share? To View More >>

We’ve been fine-tuning the Workspace blog with two new features to display your photography beautifully. Now readers can enlarge your images by clicking the '+' icon in the top right hand corner. The enlarged image will fill a notepad screen or browser window up to 1600 pixels. Click the icon on Leah's photo above to see what we mean! How to: The "enlarge" feature works automatically, but if you're uploading images specifically for the blog (instead of grabbing images from an Event) don't make them too big or they'll be slow to load. 1600 To View More >>

By Megan DiPiero Frustrated with this situation? You’re talking with a hot lead. Conversation is going smoothly. She loves your work! She’s excited about the possibilities for her shoot! And then her biggest question arrives: “How much will this cost?” You tell her your “starting at” prices and then… crickets. Hmmmm… maybe she didn’t love your work as much as she thought. The convo quickly wraps up and you have this pit in your stomach knowing that another one just bit the dust. : ( What to do? Here’s a sales adage for ya. “If To View More >>



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