Previous |  Contents | Next Download the eBook GOOD is what gets people in the door, like a newspaper headline or a “special” at the supermarket. Good is what makes you competitive. Don’t offer just one service, offer choices. Don’t assume the deal that encourages people to get in touch with you is the one they’ll commit to later (once you’ve open their eyes to how good you are, and what you can do for them). And don’t assume that they won’t go even further once they’ve fallen in love with their own photographs. That’s the To View More >>

A few weeks ago we gave you a sneak peek at a major upgrade to our Client Galleries, designed to make it easier than ever for wedding and portrait photographers to sell print products to their clients. It' s based on what we've learned from the success of Print Shop, our other online sales platform. We're delighted to announce that it's now live, and accessible on all paid Workspace plans. Here we'll step you through the main features, but first, we're often asked —  why do we offer two platforms? Because the customers are totally different, and so To View More >>

“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. Chris Glaze is an Auckland born and raised landscape photographer who travels New Zealand and the world, exploring and capturing what the earth has to offer. How did you get started in photography? I’ve had an interest in photography from a young age. I first really took it seriously when I went backpacking for three years – To View More >>

Did you know that we offer free album design and basic colour correction? But ... our holiday season deadline is fast approaching! Our trained designers are experts at weaving stories from a wedding's worth of images. They're experts at designing our more complex Duo and Musee albums too, leaving you to do what you love and do best – take photos. When Queensberry designs your album, both you and your client will be able to request changes from the comfort of your computers with our Workspace  album proofing system. We know the holiday season can be very busy for you, so To View More >>

Our retail shopping cart is designed to help you sell your work anywhere, anytime. This upgrade makes it easier for your clients to purchase on small devices. In this upgrade we've simplified our mobile interface, introduced a simpler approach to the icons used, and updated our product images to ensure it's quick and easy to purchase products. “Quick views” and intuitive call-to-action buttons mean more purchases in the shopping cart cart, less in the “too-hard basket"… and more sales for you. Try out the mobile shopping To View More >>

I subscribe to an email newsletter by Bernie Griffiths that I really enjoy. Why? Because Bernie knows what he’s talking about. A very successful professional photographer in Melbourne for many years, he now offers seminars, workshops and mentoring services. Each email is a brief, well-written piece of advice that could have helped so many people we’ve seen enter this industry and struggle over the last forty years. Sound marketing and business practices are key, and even if you disagree with Bernie he’ll make you think. If you like the following, be sure to subscribe at www.berniegriffiths.com. To View More >>

As told to Cate Scaglione - Life As Fine Art Thanks to the digital revolution our culture is by far the most photographed generation in history. Without planning or purpose, people now take pictures simply to share them on a global scale. Sociologists are enjoying a field day over the reasons why, but certainly with Facebook, Instagram, Twitter, Tumblr we have so many ways to broadcast intimate moments with family, friends, pets and our last meal. Which means professional photography is becoming less relevant and less profitable, right? Or is it? The anti-selfie When a client hires a highly To View More >>

I took the opportunity last Sunday to change how I did things. It was partly out of necessity, and partly curiosity. [caption id="attachment_1008" align="alignleft" width="324" caption="Jo and Jeremy"][/caption] My clients had indicated that they would like me to preplan their album. Normally we would shoot the wedding, put some images on our blog, then put about 100 in a web gallery. Then, when they arrived to collect their images, we would give them a box of previews. But we were running a little behind schedule and the prints were not going to be ready for their arrival. I decided not to put To View More >>

So you've gone to the trouble of uploading images and setting up price lists for Queensberry Print products, hoping to make some extra income for Christmas. But there's one more thing to do. Your work and images will just disappear into the lonely reaches of the internet unless you make a noise... Remember the internet is NOT like a shopping mall. People can't just walk past and see what you've got in your window. So think of Workspace like a soapbox. You need to stand up on it and draw a crowd. Not that it's hard! First, let your past clients know about the fantastic new products on offer. Give To View More >>

A while ago I suggested "keeping it simple" was a great goal ... but not simple to achieve in a complicated job like photography. But I did suggest you could do it with Queensberry. Take our Design Service. There are benefits to doing your own album design, so what I'm about to say isn't going to work for everyone. But if you're snowed under or uncomfortable with album design it's worth serious thought. Say on average you spend 3-4 hours on each album design ... and many people do spend a lot more. Send them to Queensberry and you've just freed up at least a day. You can bet that at this time of To View More >>