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Previous | Contents | Next Download the eBook Be yourself. Everyone else is taken. Be yourself Heather and I have been friends with a particular couple since our kids were pre-schoolers, which is some time ago. She’s got progressive musical tastes. He likes Simon and Garfunkel. She’s been complaining for forty years about Neil Young’s whiny voice. He’s been complaining that Bob Dylan can’t sing at all. I don’t care. What would they know? Not everyone likes Neil’s voice, or Bob’s, or what they have to say, but everyone knows To View More >>
Previous | Contents | Next Download the eBook “Your lizard brain wants you to be average.” — Seth Godin When it comes to building a long term career in professional photography, many are called but few are chosen. That’s another major lesson from our five decades in this business. Not everyone can make it to the top, although anyone can be busy if they slash their prices. Busy is one thing. Busy, happy and successful is a bit more complicated. Here are the key points you need to bear in mind if you want to stake your claim closer to the higher end of the To View More >>
I've just finished re-watching Barry Schwartz's Ted Talk on The Paradox of Choice. He makes this very important point: Too much choice produces paralysis. Offer people too much choice and they'll find it very difficult to choose at all. Yes, at Queensberry we offer a lot of choice! We know that. We do it because every photographer is different. And we agree, as Barry Schwartz says, that it can be difficult to get your head around. But … if you want to sell products, you need to make the effort, not leave it to your customers. As our designer friend Donna says, to run a design To View More >>
When it comes to frames and other wall art products our goals are very simple: • Beautiful prints presented in a way that shows your work at its very best. • A service that's as close as possible to hands-off for busy professionals. • Products that can be delivered pretty much anywhere, drop-shipped if you want. • An easy-to-understand range that you can sell retail through Workspace. With that in mind, we've been working on some updates. Here's what’s new! New frame glazing options (By "glazing" we mean the glass or other material that covers the photo To View More >>

The festive season is a great time to promote yourself and let your clients know how much you appreciate them. There's no doubt that photographs make fabulous personal gifts, especially in a nice mat, frame or canvas. Personal touches, and adding value to packages, are good ways to have an impact without breaking the bank. 1. Give something away! Everyone loves a freebie. This could be a loose or matted print, or even a Canvas. These items have relatively short turn-around times, so as long as you hold the giveaway far enough in advance, they will have them by To View More >>



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