Previous |  Contents | Next Download the eBook GOOD is what gets people in the door, like a newspaper headline or a “special” at the supermarket. Good is what makes you competitive. Don’t offer just one service, offer choices. Don’t assume the deal that encourages people to get in touch with you is the one they’ll commit to later (once you’ve open their eyes to how good you are, and what you can do for them). And don’t assume that they won’t go even further once they’ve fallen in love with their own photographs. That’s the To View More >>

If the last couple of years have taught us anything it's to be prepared – so we’re sending our holiday guidelines early so you have you plenty of time to plan for the busy season. We always stress that these are guidelines, not deadlines, but we do encourage you to get your orders in by the following dates, to ensure we can deliver them before the holidays. Things are more normal now than last year — no more lock downs, we hope! But supply challenges and/or courier delays are still quite likely, so please don't wait until the last minute. Start your holiday promotions early and To View More >>

We thought we should explain where we’re heading in terms of product development over the next few months. There'll be more to come for sure about other products, but this is it for albums. For now! And although we’re working on major updates, especially to our Flushmount and Studio ranges, regular customers will be pleased to know we’ll be tidying up a few anomalies and aggravations in our systems and resources as we go. Please treat what follows as a road map, not a timetable. We’ll make further announcements as things are released. And of course, there’ll To View More >>

If you haven't seen our brand new frames, you need to take a look! They've got away to a cracking start since we launched them. But you might be wondering — How can I show frames online without spending heaps on samples? Which ones should I offer? What would they look like with my photographs? The answer? Our new stock image templates for frames. They're free to use anywhere you're selling. Download our PSD layouts, insert your own imagery and you'll have a virtual product complete with your own photography. Our stock templates for frames To View More >>

The lead up to the holidays can be a very lucrative time for photographers, but it can also put pressure on getting product orders in on time, so your clients can have them for the holidays. One way to be very prepared is to bulk order Slip-in Mats and Studio Boxes. In Pearl or Carbon Buckram, these Boxes sell themselves. You can personalise them with your own logo on the lid. Branding products like this turns them into your silent salesmen when your clients take them home. Any unsold boxes or mats can carefully be tucked away for your next print reveal. If you’re printing your own photos, To View More >>