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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Offering products in your photography business doesn’t mean turning into a pushy salesperson. (Oh, I've said that before!) Done well, selling is just another form of great service. Here’s how to make it feel effortless and truly valuable — for both you and your clients :) 1. Start with the why Don’t jump straight into product talk. In your interactions with clients, help them understand why printing matters. Share stories, examples, and your own philosophy. Be the person who loves their products! Explain how an album becomes a family heirloom. How a framed To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

When's the right time for a promotion? Certainly for the holidays — so your clients can have their  beautiful printed products under the tree for Christmas. The ultimate in personal gifts! Or when the wedding season's over — and you have time to chase past clients who're still dilly-dallying about their album. And for what purpose? Maybe to turn your social media audience into paying customers. Or lapsed enquiries into future business. Or past customers into repeat business! But once you've defined your goal, what's involved? This is our take on it, but of To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

"Micro-Weddings/Elopements/Minimony(s)." Whatever you like to call them, it appears smaller weddings are here to stay — at least for the foreseeable future.  How things used to be Many wedding photography businesses have been built on the premise that a wedding shoot lasts all day, that there will be "getting-ready" shots needed of at least one half of the couple, that after the ceremony there'll be family photos and a celebration to cover, and that in many cases a second photographer will be needed to fully capture the day’s events. Many photographers have built a career based To View More >>

This entry was posted in Marketing by joanne newman | Leave a Comment

If you haven't seen our brand new frames, you need to take a look! They've got away to a cracking start since we launched them. But you might be wondering — How can I show frames online without spending heaps on samples? Which ones should I offer? What would they look like with my photographs? The answer? Our new stock image templates for frames. They're free to use anywhere you're selling. Download our PSD layouts, insert your own imagery and you'll have a virtual product complete with your own photography. Our stock templates To View More >>

This entry was posted in by Victoria Hollings | Leave a Comment

We're big animal lovers at Queensberry! Portrait Albums are perfect for pet and portrait photography, or even a mixture of the two.  We saw Kelly Wolfe's album as it went through the bindery, and thought you might like to see it too! Kelly has recently returned to photography and is based in North Waikato, New Zealand.  Kelly talks about the importance of having product samples. "It helps inspire ideas when we are planning a portrait session together, and also helps them start thinking about what products might best suit their own space To View More >>

This entry was posted in by Victoria Hollings | Leave a Comment