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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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SEARCH RESULTS FOR: Featured Albums

We get it — in the age of social media, digital files feel like the norm. Especially in the wedding world, they’re generally expected. Couples want to share their big day right away, and portrait clients love the idea of having “all the photos.” But if we stop there, we’re not just shortchanging ourselves — we’re shortchanging them. Here’s why: Digital is fleeting. Print is forever. Digital images are shared for a moment and then forgotten, buried in a sea of phone photos and cloud storage. Prints become treasures. Albums become stories passed on. To View More >>

This entry was posted in Marketing by Alexandria Baugh

Previous |  Contents | Next Download the eBook Bad taste takes a while to show up, but as soon as it does it’s embarrassing. How to avoid it? Start by keeping it simple. If in doubt, leave it out. The half life of crap In her book The Mesh, Lisa Gansky talks about “the half life of crap” – about cheap manufactured products and how long they last. Or rather don’t last. Her point is that the half life of crap products is way too short. They get boring or they break. They end up at the back of your garage or as land fill. Our poor planet can’t afford To View More >>

This entry was posted in Marketing by Ian Baugh

Previous |  Contents | Next  Download the eBook You can divide the people who contact you into two groups, those who know how much you charge and those who don’t. Those who know are the perfect prospects. Don’t assume Back in the ’90s Heather and I backpacked around Vietnam. It was a rewarding and emotional experience from end to end, but one of the highlights, after weeks sweating our way around the country, was heading to the Metropole Hotel in Hanoi for a high end lunch. The wait staff weren’t particularly keen to see us, dusty and unkempt with To View More >>

This entry was posted in Marketing by Ian Baugh

Previous |  Contents | Next Download the eBook Competing on price is tough when what you’re selling is your time. Your business model is different Visa,MasterCard and Paypal make huge amounts by clipping a tiny percentage off every purchase we make. Lucky them. Microsoft and Adobe make a fortune by charging hundreds for something that costs them less than a dollar to produce. You’re not that lucky. You have to charge hundreds (or thousands) for something that nobody needs, and only a handful of people want. So … what do you do? How much? There are two questions To View More >>

This entry was posted in Marketing by Ian Baugh

Previous |  Contents | Next Download the eBook Model yourselves on people who’ve built long, profitable careers — those who get as much fun out of making a sale as taking a picture. Predictions Here are some predictions for you: Over the course of your career new cameras and technology will continue to make it ever easier for anyone to take a half-decent picture and share it with their friends and family. Even so, many people will continue to make a good living using skills that they share with most people on the planet (not just photography — writing, cooking, To View More >>

This entry was posted in Marketing by Ian Baugh

Previous |  Contents | Next Download the eBook "They’re proud of their family or their new baby. Proud of their farm, cars, horses, dogs. Proud of the party they put on for the wedding..." Pride — personal and professional We’re in the “love” business, yes, but we’re in the pride business too. Professional pride in your case, but with your clients it’s personal… They’re proud of their family or their new baby. Proud of their farm, cars, horses, dogs. Proud of the party they put on for the wedding — the location, the spread, To View More >>

This entry was posted in Marketing by Ian Baugh

Something changed for the better a few months ago, when we launched Print Shop, our platform for photographers and artists who are selling their work online as decor or works of art.  Print Shop users have been very successful selling more expensive, more profitable, products  — frames rather than loose prints, for example, larger frames rather than smaller ones. The work is beautiful, of course, and it is being  sold  as wall art, but we do think the Print Shop "store front"  and product previews have helped with this success. That's why we're making the To View More >>

This entry was posted in Product Updates by Alexandria Baugh

We’ve been thinking a lot about how we can help our community get through everything going on in the world right now. So how can we help you navigate the storm?  We’re asking you for input because we don’t know how things are for you personally. Yes we have our own ideas, but please send us an email so we can talk about yours.  For now, please scroll down for details of a  shared promotion  offer,  plus a  discount on Workspace plans  to get you into Print Shop at bargain rates. We’re not giants of the industry To View More >>

This entry was posted in by Alexandria Baugh

Someone suggested the other day that Queensberry’s “look” is “classic”, and if you want “hip” albums you’ll need to look elsewhere. So … how do we plead? Well yer Honour, on the one hand, it’s true … and on the other, it isn’t! Why isn’t it true? It’s your art, we just provide the frame. It’s your album, so if you want hip, make it so. We see plenty of up-to-the-minute designs going through the Bindery, and lots of classic work too. What we suggest is, pick from our paintbox whatever supports your To View More >>

This entry was posted in , by Ian baugh

If you're thinking about adding spice to your packages, consider Designable Q Books. Great for portraits, pets, engagement and much more. Here are a few reasons why your clients will love them as much as we do, and how to encourage profitable product sales from your next shoot! Personalisation at every point All Queensberry products can be personalised, but add a Designable cover and thinner pages, and the options are endless. With their image on the cover, their book will be one of a kind. And you have five standard templates to choose from. More photos To View More >>

This entry was posted in by Victoria Hollings