Previous |  Contents | Next Download the eBook GOOD is what gets people in the door, like a newspaper headline or a “special” at the supermarket. Good is what makes you competitive. Don’t offer just one service, offer choices. Don’t assume the deal that encourages people to get in touch with you is the one they’ll commit to later (once you’ve open their eyes to how good you are, and what you can do for them). And don’t assume that they won’t go even further once they’ve fallen in love with their own photographs. That’s To View More >>

Our retail shopping cart is designed to help you sell your work anywhere, anytime. This upgrade makes it easier for your clients to purchase on small devices. In this upgrade we've simplified our mobile interface, introduced a simpler approach to the icons used, and updated our product images to ensure it's quick and easy to purchase products. “Quick views” and intuitive call-to-action buttons mean more purchases in the shopping cart cart, less in the “too-hard basket"… and more sales for you. Try out the mobile To View More >>

I subscribe to an email newsletter by Bernie Griffiths that I really enjoy. Why? Because Bernie knows what he’s talking about. A very successful professional photographer in Melbourne for many years, he now offers seminars, workshops and mentoring services. Each email is a brief, well-written piece of advice that could have helped so many people we’ve seen enter this industry and struggle over the last forty years. Sound marketing and business practices are key, and even if you disagree with Bernie he’ll make you think. If you like the following, be sure to subscribe at www.berniegriffiths.com. To View More >>

I took the opportunity last Sunday to change how I did things. It was partly out of necessity, and partly curiosity. [caption id="attachment_1008" align="alignleft" width="324" caption="Jo and Jeremy"][/caption] My clients had indicated that they would like me to preplan their album. Normally we would shoot the wedding, put some images on our blog, then put about 100 in a web gallery. Then, when they arrived to collect their images, we would give them a box of previews. But we were running a little behind schedule and the prints were not going to be ready for their arrival. I decided not to put To View More >>

So you've gone to the trouble of uploading images and setting up price lists for Queensberry Print products, hoping to make some extra income for Christmas. But there's one more thing to do. Your work and images will just disappear into the lonely reaches of the internet unless you make a noise... Remember the internet is NOT like a shopping mall. People can't just walk past and see what you've got in your window. So think of Workspace like a soapbox. You need to stand up on it and draw a crowd. Not that it's hard! First, let your past clients know about the fantastic new products on offer. Give To View More >>