Right now we're in the middle of the pre-Christmas rush. You too, we know! The traffic is heavier on the roads, and faster and more aggressive. The malls are packed, the couriers run off their feet. And now the questions on every Queensberry client's mind are, will I get my order before Christmas — and why will you be closing down over the holidays??? The holiday season stress-tests many businesses, but especially companies like Queensberry, so they're good questions, and deserve an answer… Our challenge Before Christmas, as this little graphic shows, our orders increase by at To View More >>

Categories are a great way to divide images in a Gallery into separate sub-groups. For a wedding, for example, you might have categories called Getting Ready, Ceremony, Reception and so on. That means your clients can jump to the Ceremony images, for example, without having to scroll through hundreds of other photos. You can now upload directly into Categories using the Workspace uploader. Here’s how to create a new Category, and upload directly into a Category using the Workspace uploader. 1. Create a new Category Go to the image gallery area in To View More >>

Blogging for your photography business can seem like a tricky and time-consuming task, but there are important benefits. Here are just some ways blogging can help your business grow.  01. Help people get to know you Your blog is a chance for clients to get to know you and your personality in a conversational and casual way. Talk about the things you love. That may be strictly personal, like how much you love travel (although everyone seems to say that!). If you shoot weddings maybe it's how you love hearing how couples met, and what they love about To View More >>

Photographs are the most personal of gifts! Talking about Christmas and the holidays in October seems a little weird, but the holiday season does seem to start earlier every year – and when it comes to marketing, it pays to be prepared. The festive season is a great time to promote yourself to existing customers. You've spent all year taking photographs, so why not maximise the profit on each shoot with online galleries, product sales and special offers? We spoke to retiring Queensberry account manager Michelle about her tips for holiday promotions, and marketing pointers To View More >>

Sonja Gardien's Studio 541 has taken on the Auckland art scene, showcasing both emerging and established photographers. We took some time out to chat about what it takes to run a gallery space, and what photographers need to know before they submit their work. Sonja wanted to create a space for photographers to exhibit, learn, meet and be inspired. “It’s important to identify a niche," she says. "There are a lot of galleries around. You need to be different. It seemed logical to utilise Studio 541, not only for a gallery, but also as a space to attend To View More >>