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Previous | Contents | Next Download the eBook Our brand isn’t a look but a promise kept — not what we say but what we do. Value Imagine if you said, “I want you to pay me what you think I’m worth.” Most people would imagine themselves out of business. We need to tell our clients what we’re worth, and live up to our rhetoric. What is the value of your work to people who don’t know you, or how much they should be paying? The value of a compelling and authentic brand is that it tells people the price of entry and helps them see it’s To View More >>

“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. Oscar Hetherington is a Wanaka-raised surf and ocean photographer currently based in Dunedin to study and work. Although he loves the ocean and surf culture of Dunedin, he's spent the majority of his life in Wanaka and he calls both towns home. Oscar picked up an old family camera To View More >>

We’re very excited to announce that our online Client Galleries in Workspace have had a face lift, and boy do they look good! We’ve released four new gallery styles, including a video option. Each can be further personalised to suit your taste and style by very easily changing fonts and other elements. Please do check them out and let us know what you think.Client Gallery Option 1: Simplicity Simplicity is an upgrade of our current "Standard" gallery style. We've worked to refine the font selections and sizes to give this gallery a more modern feel. To View More >>

What’s the most important part of an album? Your photography and how it’s presented! That’s why for a while now our primary focus has been on pages … more page types … more and better printing options … album design and proofing tools. But right now we're focused on covers! — giving you and your clients more cover materials to choose from, and even more ways to customise. Last week we announced 22 new cover materials … but that’s only half the story! Now you can take your albums to the next level with our compelling new To View More >>

The presentation boxes our albums come in don’t even bear our name, but to us, and our customers, they're a key part of our identity, and express the quality and classic design we stand for. Like Tiffany’s Blue Boxes … but maybe not quite as famous! Our boxes must be intensely practical too, and work across a huge variety of sizes, colours and cover materials. So when we redesigned them in 2016 we didn't throw out the old ones, we refreshed and upgraded them — with more silkscreen passes, new colours and matching grey To View More >>



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