Whether it’s Black Friday, Christmas gifts, or simply clients wanting to wrap up their projects before the holidays, the end of year is  great  for product sales, and a great time to drive new business.  It can also be a time of frantic emails, tight deadlines and a few too many late nights. But it doesn’t need to be! The secret to a smoother, more successful holiday season is to START NOW. Here are five things you can do  right now  to save on hours and stress later. 1. Order your samples early Decide what products you're going to offer and order samples, To View More >>

From the Emerald Isle. Our 'Album of the Week' is a beautiful 15x12 Duo Overlay. We love the modern vintage feel of the wedding, and the beautiful emerald green colours look perfect in the matted album. Ivan and Shirley from Alexander & Eve in Northern Ireland, shared a few moments from the day with us. "Ciara and Jason’s wedding at the Galgorm Resort and Spa in Northern Ireland was an Irish/Australian love match. We'd first met the couple the year before and knew then that their wedding was going to be a glamorous, To View More >>

Should you focus all your marketing energy on finding new customers? Maybe not! Generating extra revenue from the clients you already have can be simple, effective and very satisfying. This excellent article by Ago Cluytens explains a few ways to go about it, and in this post we're going to look at how to apply his ideas to your photography business.  As you're reading, ask yourself, "How can I add value for my clients using these strategies?" It's not about taking, it's about giving more than people expect. 1. Cross-selling "...the To View More >>

There are — how many? — a million professional photographers around the world? All competing for customers who are happily uploading their own pictures to the internet by the billion every day! How do you stand out in that crowd? How do you earn a living? By being a better photographer, yes. By knowing what your clients want before they do, absolutely. And by thinking differently and acting differently. By being a price setter not a price taker. By leading the crowd, not joining it. Unfortunately the world is heading in the opposite direction. Giant labs. Huge hosting sites. Software To View More >>

Nothing beats a soulful beach wedding. They are intimate, natural and the choice of location is usually a place of special  significance. Holly and Noel’s wedding was exactly that. Their wedding day was full of natural beauty, and the Australian landscapes are just divine! The team from Luke Simon Photography caught it all on camera and what a beautiful job they have done. The Queensberry Design team designed this gorgeous 10x10 Flushmount Album. See it in all its glory below... A Translucent title page is the perfect start to any album. The little surfing village To View More >>