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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Offering products in your photography business doesn’t mean turning into a pushy salesperson. (Oh, I've said that before!) Done well, selling is just another form of great service. Here’s how to make it feel effortless and truly valuable — for both you and your clients :) 1. Start with the why Don’t jump straight into product talk. In your interactions with clients, help them understand why printing matters. Share stories, examples, and your own philosophy. Be the person who loves their products! Explain how an album becomes a family heirloom. How a framed To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

When's the right time for a promotion? Certainly for the holidays — so your clients can have their  beautiful printed products under the tree for Christmas. The ultimate in personal gifts! Or when the wedding season's over — and you have time to chase past clients who're still dilly-dallying about their album. And for what purpose? Maybe to turn your social media audience into paying customers. Or lapsed enquiries into future business. Or past customers into repeat business! But once you've defined your goal, what's involved? This is our take on it, but of To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

We're big animal lovers at Queensberry! Portrait Albums are perfect for pet and portrait photography, or even a mixture of the two.  We saw Kelly Wolfe's album as it went through the bindery, and thought you might like to see it too! Kelly has recently returned to photography and is based in North Waikato, New Zealand.  Kelly talks about the importance of having product samples. "It helps inspire ideas when we are planning a portrait session together, and also helps them start thinking about what products might best suit their own space To View More >>

This entry was posted in by Victoria Hollings | Leave a Comment

As told to Cate Scaglione In the photography world they’re sometimes referred to as the Texas Royalty for their dramatic aesthetic, their long-term success and their A List clientele … but spend five minutes with David and Luke Edmonson and you’ll discover they are anything but elitist. I was fortunate enough to spend time with Luke, who generously revealed the Edmonson sales ethos. With over $100k in album sales alone, their rather emotionally charged sales approach might come as a surprise, often counterintuitive to our industry’s professed sales strategies. To View More >>

This entry was posted in Marketing by Cate Scaglione | Leave a Comment

Modern cameras have sensors capable of producing big, beautiful images. They output files that can make large wall portraits without effort. But what happens when you want the image to be smaller, as in an album? What happens when you downsize a file that's big enough to print a large wall portrait, to create a 3x2" image on a page layout? When you export your images from Photojunction for printing, the software runs an automatic Photoshop process that resizes them and places them into a PSD file. The images are enlarged or reduced, and positioned to suit how you want them to appear on the To View More >>

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