We’ve all been there — your client loves their gallery, gushes over the moments you captured… and then skips over the album. You say they’re available but no one bites. It can be disheartening, especially when you know how meaningful they are. And the same goes for other products! But here’s the thing: if your pricing page only mentions “albums available” without any visuals, story, or context, it’s completely understandable that clients pass them by. They’re not saying no to the album—they just haven’t been given a reason to say To View More >>

We very rarely share the positive reviews we receive from our clients but the other day we received a pretty special one from one of our new Print Shop users, Damien Lovegrove. He's a "go for it" guy who'd launched his store within a week of deciding to use Print Shop, and within days of that made his first large format canvas sale. We're sharing his review for two reasons: It offers great advice for anyone starting out — why he chose the platform, and the challenges he faced when setting it up. If you're already using Print Shop we'd love your thoughts over on the insider about what features To View More >>

A printed portfolio of your work is a great way to attract new clients, land jobs and leave a lasting impression. And you can take it with you — never show up to a meeting empty-handed again! A high-quality, well-edited portfolio signifies the value of your work and helps you stand out from the crowd. These examples illustrate the variety of photographers we create these for, and the different types of books we make for them. Click the '+' buttons for lip-smacking close-ups. Lola Photography's Exhibition 10x10 Q Book Medium with offset Tintoretto printing. To View More >>

This is the third in a series from Megan DiPiero with advice about how to build a stronger brand and brand message— to add purpose to your marketing, draw attention to your service, and ultimately increase sales.  Click here for Parts 1 and 2. Today, Megan suggests some questions designed to help you set profit goals. Okay, so you have identified your purpose and passion, and you know the client experience you want to create.  Now, what systems will you put in place to deliver the experience—the brand promise—that you To View More >>

This is the first of four posts sharing Megan DiPiero’s advice about how to build a stronger brand and brand message— to add purpose to your marketing, draw attention to your service, and ultimately increase sales. “I could be successful if only I knew how to get more people in the door.” “I could be successful if only I could reach the RIGHT people.” “I could be successful if only I knew the magic marketing formula. I know it’s out there. I just need to find it!” Have you said those words to yourself before? To View More >>