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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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We get it — in the age of social media, digital files feel like the norm. Especially in the wedding world, they’re generally expected. Couples want to share their big day right away, and portrait clients love the idea of having “all the photos.” But if we stop there, we’re not just shortchanging ourselves — we’re shortchanging them. Here’s why: Digital is fleeting. Print is forever. Digital images are shared for a moment and then forgotten, buried in a sea of phone photos and cloud storage. Prints become treasures. Albums become stories passed on. To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

How to talk about products? In a nutshell, in your own voice, with conviction! Let's start by saying there are three aspects to this: Talking about products. Sharing about products. Believing in products. Talking  about products We'll be brief because we've covered this in a separate article, about how to sell more without being  "pushy" or "sales-y". Photographers who  love  selling probably don't need our help, so it's addressed mainly to those who're shy about it — which is possibly most of us. In that article we discuss how to build "talking about products" into To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

We have two  Print Shop  updates to set you up and inspire you for the holiday season! 1. We've launched the Print Shop Instagram account.  Print Shop users sell their imagery (people, places, landscapes etc) as decor or works of art — quite different to portrait and wedding photography marketed to "the people in the viewfinder". This space will be dedicated solely to Print Shop and selling online. We'll share the beautiful work of the photographers and artists using our platform, spiced up with tips and inspiration about To View More >>

This entry was posted in , by Alexandria Baugh | Leave a Comment

There's something so special about homestyle photoshoots. I love how they capture the people in the photographs – this one of Libby, Katie and Bradley by Megan Graham is no exception. When we spoke to Megan about the album she responded with, "Libby was so photogenic, and Katie and Bradley were awesome to photograph first thing on a Saturday morning! We were under the watchful eye of their cat Ed the entire time, who made sure we looked after little Libby. It was such a fun session."  Katie and Bradley ' chose an 8x8 portrait album with a simple Carbon Buckram To View More >>

This entry was posted in by Alexandria Baugh | Leave a Comment

This sample album for Feather & Birch Photography (AUS) features a stunning venue and impressive photography.  Matt from Feather and Birch says, "Mudgee-based, I travel the globe to photograph the world's best weddings. But no matter how far I roam, there’s nowhere like home. This little gem is probably our favourite venue in New South Wales! A big white marquee set amongst the vineyards makes the perfect backdrop for some of Mudgee’s best weddings. "We spend a lot of our weekends out here but this album captures some of our favourites To View More >>

This entry was posted in by Victoria Hollings | Leave a Comment