Previous |  Contents | Next Download the eBook I would not sabotage my long-term business in order to survive a panic attack or a short-term crisis. Panic attacks — we all have them “My bookings are down.” “I’ve gotta cut my prices.” “I’ve gotta slash my costs.” We all have anxiety attacks, so maybe this chapter’s for you. Anxiety is worrying in advance, worrying without a plan, psychological rather than rational. And the actions you take while you’ve got the cold sweats could affect your business for a long, long To View More >>

Previous |  Contents | Next Download the eBook “Measure results, change activities.” — Keith Cunningham Focused I’ve never met a photographer with a more analytical approach to his business than Craig. He was a wedding photographer whose goal was to clear “100k in 100 Days” from 30 weddings. (The actual figures don’t matter — they just sound snappy — so I’m not going to tell you when, where or in what currency.) Many a photographer has built a profitable business out of shooting 30 or 40 weddings a year, bur Craig’s To View More >>

Previous | Contents | Next Download the eBook The quickest way to go out of business is to be romantic about how you make your money. — Gary Vaynerchuk These posts lay out lessons from 50 years listening to successful social photographers — in other words, those who’re paid by the people in their viewfinder —  not by their boss, or by newspaper editors, book publishers, corporations or advertisers. Not art or decor sold in online stores either. We used to say that Queensberry’s clients were mid- to high-end photographers and those who aspire To View More >>

When we first launched Print Shop in Workspace people asked, “How do I know which images will sell? And which products?” They're excellent questions — and yes we do have ideas about what works, because we print and create the products! But we can't generalise. Every photographer is different and so is every photographer's work and audience. You need to find what works for you. Let's be clear, this is not expensive. It's not like you're stocking a shop with stuff that might or might not sell. In Print Shop everything will be printed and handmade To View More >>

Mention honeymoons and most people would think of relaxing — beach-side maybe, sun, sand and a whole lot of love. But adventurous newlyweds Ashley Davenport and his wife Helen had something different in mind. A trip to Nepal and a trek to Mount Everest Base Camp. When we wrote to Ashley after spotting their album he told us he and Helen aren’t exactly beach people. "I don’t like sand in my trunks," he said. "What can I say? I am easily bored." Even after running two marathons the week before, climbing to Base Camp was the hardest thing To View More >>