Previous |  Contents | Next Download the eBook “Your lizard brain wants you to be average.” — Seth Godin When it comes to building a long term career in professional photography, many are called but few are chosen. That’s another major lesson from our five decades in this business. Not everyone can make it to the top, although anyone can be busy if they slash their prices. Busy is one thing. Busy, happy and successful is a bit more complicated. Here are the key points you need to bear in mind if you want to stake your claim closer to the higher end of the To View More >>

We often make the mistake of making our marketing about ourselves — what we're doing, and what we need, rather than the value we're creating for our audience. People who write code love what they do, but their customers don't. They just want an app that works. You love photography but your clients love the memories you make for them. Memories or a picture for the wall. When you're thinking about business or marketing campaigns, focus on your customers. What's in it for them? To View More >>

“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. Gemma is an adventure and travel photographer currently based in the South Island. Born and raised in Nelson, she's grown up exploring the three national parks that border her home city.? "My style has been largely influenced by my upbringing in Nelson. Surrounded by beautiful beaches, lakes, mountains, and sheltered seas, I was exposed To View More >>

There are lots of ways to make money as a landscape, travel, adventure, wildlife or fine art photographer. Shooting for a publication, for example, or selling through galleries or other commercial spaces such as tourist stops or cafes. Or working with clients to produce product or marketing images. Or décor for commercial or hospitality spaces. But over the course of your career you'll likely build a library of images that are yours to sell over and over again — if you could only work out how, without turning yourself into a shopkeeper! More opportunities today Today we're free to To View More >>

Queensberry’s wedding of the week features the marriage of Nidhi and Nikhil , with photography by   Jasmin and Matt Photography. We spoke with Jasmin and Matt , who shared a bit about the days below.   “ Nidhi and  Nikhil's three - d ay wedding celebration took place April 2019 at El Dorado Royale and  Generations Riviera Maya resorts in the Riviera Maya, Mexico. It was an incredible experience, one that we'll never forget.” “The festivities kicked off with 200+ guests greeted at the Mehndi welcome party, complete with fire spinners and dancing. Day T To View More >>

“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. We spoke to Auckland-based Marie Valencia about what makes her art, self described as dreamy and curated, special to her. So, How did you get started in photography? It sort of naturally progressed — I studied and did all kinds of art when I was younger, eventually ending up as a photographer and graphic designer. My travels To View More >>

We're big animal lovers at Queensberry! Portrait Albums are perfect for pet and portrait photography, or even a mixture of the two.  We saw Kelly Wolfe's album as it went through the bindery, and thought you might like to see it too! Kelly has recently returned to photography and is based in North Waikato, New Zealand.  Kelly talks about the importance of having product samples. "It helps inspire ideas when we are planning a portrait session together, and also helps them start thinking about what products might best suit their own space and personal tastes – whether To View More >>

There is nothing quite like a genuine smile or quiet, candid moment. We caught up with Laura from Siida Photography to talk about authenticity and connection in her work. "I was born in Finland but we emigrated to Australia when I was a young child. I have a strong connection to the motherland, but I also feel very Aussie. I think my style of photography has elements of both places within it. A strong connection to nature through my Finnish roots, and a sense of fun from my time in Australia. "Photography is so important for our memories of the precious people and times in our lives. I To View More >>

After more than fifteen years in the business, UK photographer Simon Whitten of Firehorse Photography & Filming has covered more than 600 weddings on four continents. He's has been a friend of Queensberry for much of his career. Simon is strong-minded character who believes that the key to success is to find your own way and stand out from the crowd. "Don't follow the latest fads or fashions," he says, "or you will only ever be a follower, and always late to the party." We asked him a few questions about how that's reflected in his life and work… Simon's first To View More >>

At Izo Photography, outsourcing frees up time to do the things they love. Photography is a form of self expression, and that's why Jimmy from Izo Photography fell in love with it. After picking up his partner Shona's old DSLR camera, and discovering it was for him, he began to pursue a career in professional photography, which he absolutely loves.   After "practice, practice and more practice", Jimmy's advice to photographers is to outsource work from as early on as possible. When Izo first started out they did everything themselves, but they soon To View More >>