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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Previous |  Contents | Next Download the eBook Model yourselves on people who’ve built long, profitable careers — those who get as much fun out of making a sale as taking a picture. Predictions Here are some predictions for you: Over the course of your career new cameras and technology will continue to make it ever easier for anyone to take a half-decent picture and share it with their friends and family. Even so, many people will continue to make a good living using skills that they share with most people on the planet (not just photography — writing, cooking, To View More >>

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START 2019 LOOKING GOOD WITH OUR BEST DEALS OF THE YEAR UPDATE: We've extended these offers until 31 January so our new friends from SWPP, PPA, IWPOTY and elsewhere don't miss out. We're back!! But January can be s-l-o-w, and we hate twiddling our thumbs, which is why we offer Early Birds our best deals of the year. Don’t miss out! Both these offers end Monday 21st Jan 2019. Our normal conditions apply. SAMPLE ALBUMS AND BOXES Products like albums and wall art put more cash in your back pocket. They’re an expression of your professional pride as well … and To View More >>

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Our new Designer Album Box is the perfect way to present your albums. Order it as an optional extra in place of our standard presentation boxes and/or bags. Here are the details: How do I order? On the second page of the album set-up menu in Workspace you'll be asked how you want to present the album. Select Designer Album Box and the material colour. You can order the box plain or with an embossing — either Companion embossing (same as on the album) or Studio embossing.  What materials and colours are available? Our new boxes To View More >>

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If you want people to come looking for what’s desirable, not what’s cheapest, build your studio on high-end values. I recently visited an Audi dealership, not to buy a new car, but to learn how Audi sell their beautiful vehicles. Predictably I left desiring something I'd never considered before, and sold on Audi. My intention was to test drive the Audi Q5, but the salesperson suggested that the Q7 might be more comfortable for my height, so out in a Q7 we went. But not just any Q7, a Q7 Premium Plus with sport options! It was more amazing than I can describe … To View More >>

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If you’re building a career in photography we’ve published some great articles by highly successful people here lately. Here’s a quick run-through — starting with Justine Ungaro and The Edmonsons because they’re giving Master Classes at WPPI next week. Please don’t miss them — they’ll be great value — and please don’t miss their sponsors either — Queensberry! Catch up with Stephen and Sonya at Booth 1365 in the Marquee Ballroom. Justine’s WPPI class is about moving to a new market, but her article for Queensberry is To View More >>

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