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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Whether it’s Black Friday, Christmas gifts, or simply clients wanting to wrap up their projects before the holidays, the end of year is  great  for product sales, and a great time to drive new business.  It can also be a time of frantic emails, tight deadlines and a few too many late nights. But it doesn’t need to be! The secret to a smoother, more successful holiday season is to START NOW. Here are five things you can do  right now  to save on hours and stress later. 1. Order your samples early Decide what products you're going to offer and order samples, so To View More >>

This entry was posted in Marketing by Alexandria Baugh

We get it — in the age of social media, digital files feel like the norm. Especially in the wedding world, they’re generally expected. Couples want to share their big day right away, and portrait clients love the idea of having “all the photos.” But if we stop there, we’re not just shortchanging ourselves — we’re shortchanging them. Here’s why: Digital is fleeting. Print is forever. Digital images are shared for a moment and then forgotten, buried in a sea of phone photos and cloud storage. Prints become treasures. Albums become stories passed on. To View More >>

This entry was posted in Marketing by Alexandria Baugh

Selling printed products doesn’t have to feel awkward or pushy. When you believe in the value of what you’re offering, that confidence naturally transfers to your clients. The key is to make products an expected and effortless part of your process — not a last-minute add-on. When you position prints, albums, and frames as a meaningful part of the photography experience, clients will begin to see them as essential, not optional. Here are a few simple ways to make product sales feel natural and genuine: 1. Show, Don’t Just Tell Always have stunning samples on hand. Let clients To View More >>

This entry was posted in Marketing by Alexandria Baugh

A wedding album is more than just a series of photographs. It’s a storybook. A timeless collection of fleeting moments and heartfelt emotions immortalised and weaved together to create a beautiful narrative of a couple’s celebration of their union. Photos will bring your client’s wedding day to life long into the future. Therefore, creating the perfect wedding album requires careful thought and preparation. As a wedding photographer, how can you create a keepsake that captures all the significant milestones and little details?  Tips for Creating the Perfect Wedding Album To View More >>

This entry was posted in Marketing, Design by Alexandria Baugh

15% off Matted Print Boxes for the month of September! To celebrate our  new Studio Box paper and print options, this month  all  fully assembled Matted Print Boxes are 15% off using the code STANDOUT2020. Our Matted Print Boxes are designed to be different. As well as our range of print options, you have over 40 cover materials to choose from. It's simple to customise the mats with our easy to use software, to suit each photograph and create unique designs. We'll deliver to your studio for free, or direct to your clients with our free drop-shipping service! Those are To View More >>

This entry was posted in , by Alexandria Baugh

START 2019 WITH FRESH STUDIO SAMPLES AT GREAT PRICES We hate twiddling our thumbs, and January can be s-l-o-w, so we offer Early Birds our best deals of the year. Don’t miss out! This offer is for 2019 deliveries and ends Monday 21st Jan 2019. Our normal conditions apply. SAMPLE ALBUMS AND BOXES Products like albums and wall art put more cash in your back pocket. They’re also an expression of your professional pride, and great “silent salesmen”. So freshen them up and stand out from the crowd! To save 40% on your box, book and album selling samples quote  NEWYEAR2019 when To View More >>

This entry was posted in , by Alexandria Baugh

From the Emerald Isle. Our 'Album of the Week' is a beautiful 15x12 Duo Overlay. We love the modern vintage feel of the wedding, and the beautiful emerald green colours look perfect in the matted album. Ivan and Shirley from Alexander & Eve in Northern Ireland, shared a few moments from the day with us. "Ciara and Jason’s wedding at the Galgorm Resort and Spa in Northern Ireland was an Irish/Australian love match. We'd first met the couple the year before and knew then that their wedding was going to be a glamorous, winter fairy tale. "The wedding To View More >>

This entry was posted in by Victoria Hollings

The festive season is a great time to promote yourself and let your clients know how much you appreciate them. There's no doubt that photographs make fabulous personal gifts, especially in a nice mat, frame or canvas.  Personal touches, and adding value to packages, are good ways to have an impact without breaking the bank. 1. Give something away! Everyone loves a freebie. This could be a loose or matted print, or even a Canvas. These items have relatively short turn-around times, so as long as you hold the giveaway far enough in advance, they will have them by Christmas To View More >>

This entry was posted in Marketing by Victoria Hollings

This weeks 'Share of the Week' goes to Cat de Silva, a shooter for Greg Campbell photography. The team shared their Queensberry Samples at the Matakana Wedding fair last weekend and we love how they've decorated their stand.   Thanks for sharing, there’s a wee thank you on its way to you guys.  "Loving my cute home-made photo board for the  @weddingsmatakana  expo ???? The team from  @gregcampbell.photo  are here meeting great couples and fantastic vendors!  If you are planning your wedding and need inspiration - come visit us this weekend at The To View More >>

This entry was posted in , by Alexandria Baugh

As told to Cate Scaglione - Life As Fine Art Thanks to the digital revolution our culture is by far the most photographed generation in history. Without planning or purpose, people now take pictures simply to share them on a global scale. Sociologists are enjoying a field day over the reasons why, but certainly with Facebook, Instagram, Twitter, Tumblr we have so many ways to broadcast intimate moments with family, friends, pets and our last meal. Which means professional photography is becoming less relevant and less profitable, right? Or is it? The anti-selfie When a client hires a highly To View More >>

This entry was posted in by Cate Scaglione