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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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“Okay… what should I be offering?” The answer will depend on your clients — and your photographic genre . Each genre requires different presentation. For example, a wedding photographer, with potential sales of hundreds of images, will require completely different products from a landscape specialist offering images intended for wall display. Bear in mind too that the most appropriate printing isn't just a personal preference but will depend on the products you want to offer. For example, we recommend silver halide over inkjet for applications To View More >>

This entry was posted in Marketing by Ian Baugh | Leave a Comment

Previous |  Contents | Next Download the eBook There are so many reasons why the printed image matters, but long term accessibility to your most treasured photos is surely a deal breaker. Why printed images matter Back in the ’90s I remember walking back to our trade show booth behind two people from a neighbouring stand. They were into IT. As they approached our booth I heard one say to the other, “I feel sorry for these guys. How long can they last in the modern world?” It’s so long ago I feel like they must have been visionaries — how did they know To View More >>

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This week's album is Evagoras Mandrides Photography of the UK. This is a traditional Greek wedding, something Evagoras is very familiar with. His clients often take part in the standard, pre-wedding preparations at their homes, then have a Greek Orthodox church service followed by an evening full of dancing — and further traditions too many to list! According to 'Greek Wedding Traditions', it's traditional for family members to tie a red scarf, as a blessing, around the bride and groom's waists. "When the bride is dressed and ready, her To View More >>

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How famous are you? Seriously. In your neighbourhood and around the world? Being world famous is cool, and sometimes it may be important, but for most of us being famous in our own back yard is good enough. Here's a case in point. In New Zealand there's a drink called Lemon and Paeroa (L&P to its friends). It's "world famous in New Zealand", so famous it has its own statue. But I'll bet you've never heard of it, and they probably don't care. Watch this rather weird video if you need a laugh for the day (isn't that Jermaine Clement of Flight of the Conchords doing the voiceover?). We want to To View More >>

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We’re truly grateful to the hundreds of photographers from around the world who took part in our Bragging Rights promotion. Here, in no particular order, are the people whose work we chose to celebrate the love and laughter, vibrant cultures, dramatic environments and compelling stories we see every day in the books and albums we make... Luke Simon  is a wedding photographer based in Adelaide, Australia. Luke sent a wonderful family-centred outback Australian wedding with a barn reception. And this image is from a gorgeous Adelaide beach wedding - the photos are stunning and you'd To View More >>

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