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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Previous |  Contents | Download the eBook Oh, you wanted answers?! If you came here looking for answers I’m sorry. But I don’t feel too bad about it! You could sign up to Tony Robbins, for example — spend thousands on him — and he wouldn’t give you answers either. What he would do is entertain you, energise you, inspire you, drop a lot of insights on you — then get you to work out your own answers and write them down in a book! So, yeah — I’m sorry if I haven’t given you answers. What I do hope I’ve done is suggest where you To View More >>

This entry was posted in Marketing by Ian Baugh

Previous | Contents | Next Download the eBook The quickest way to go out of business is to be romantic about how you make your money. — Gary Vaynerchuk These posts lay out lessons from 50 years listening to successful social photographers — in other words, those who’re paid by the people in their viewfinder —  not by their boss, or by newspaper editors, book publishers, corporations or advertisers. Not art or decor sold in online stores either. We used to say that Queensberry’s clients were mid- to high-end photographers and those who aspire To View More >>

This entry was posted in Marketing by Ian Baugh

As we reach our last workday before closing for the holidays we want to send you very sincere thanks for your support over the last year. While the pandemic itself is largely behind us — at least in the sense that people are generally back to “business as usual” — for much of the world the social and economic “hangover” is still with us. Some in our own industry are among those still feeling the after-effects, and our thoughts will be with them this Christmas. But overall our community continues to inspire us with its resilience in adapting successfully to a To View More >>

This entry was posted in Uncategorized by Stephen Baugh

We often make the mistake of making our marketing about ourselves — what we're doing, and what we need, rather than the value we're creating for our audience. People who write code love what they do, but their customers don't. They just want an app that works. You love photography but your clients love the memories you make for them. Memories or a picture for the wall. When you're thinking about business or marketing campaigns, focus on your customers. What's in it for them? To View More >>

This entry was posted in Marketing by Alexandria Baugh

We're back! The whole QBY team is back on deck now, bright-eyed and ready for business! Thanks to all those who’ve already got orders in, but if you’re one of those asking for a few more days to grab our special sample offer, this is to let you know we’ve extended the deadline by seven days. Don’t miss out! All offers now end Monday 27th Jan 2020. Offer 1. 40% OFF SAMPLE BOOKS, BOXES AND ALBUMS Quote NEWYEAR2020 when ordering. Regular clients get Tier Discount off the top. Our normal conditions apply. ORDER NOW ?   Offer 2. 25% OFF COVER SWATCHES Quote code COVERSWATCH25. To View More >>

This entry was posted in by Alexandria Baugh

“Take the first step and we'll go the extra mile" has always been a core value at Queensberry. Today we're going a few steps further for the people who deserve our support the most, our regular clients: 1. We’re increasing our Tier Discounts to regular customers by 250% — 2-1/2 times more discount than before! Click here for Tier Discount rates, and how they work.  2. Regular clients can now order their studio sample products at 40% discount all year round. No need to wait for our special offers to save. What this means is that if you’re a regular client you never pay To View More >>

This entry was posted in Product Updates by Alexandria Baugh

START 2019 LOOKING GOOD WITH OUR BEST DEALS OF THE YEAR UPDATE: We've extended these offers until 31 January so our new friends from SWPP, PPA, IWPOTY and elsewhere don't miss out. We're back!! But January can be s-l-o-w, and we hate twiddling our thumbs, which is why we offer Early Birds our best deals of the year. Don’t miss out! Both these offers end Monday 21st Jan 2019. Our normal conditions apply. SAMPLE ALBUMS AND BOXES Products like albums and wall art put more cash in your back pocket. They’re an expression of your professional pride as well … and they're great To View More >>

This entry was posted in by Alexandria Baugh

This is the third in a series from Megan DiPiero with advice about how to build a stronger brand and brand message— to add purpose to your marketing, draw attention to your service, and ultimately increase sales.  Click here for Parts 1 and 2. Today, Megan suggests some questions designed to help you set profit goals. Okay, so you have identified your purpose and passion, and you know the client experience you want to create.  Now, what systems will you put in place to deliver the experience—the brand promise—that you hope to share? To View More >>

This entry was posted in Marketing, by Megan DiPiero

Here’s an offer we can’t imagine ever making again. Workspace Basic for $99. For life. Offer ends Monday 22nd Jan 2018. Think about that — you could pay your existing provider a subscription every year for the rest of your career, or act now and get photo sharing, blogging, and a sales platform for life. What’s in it for you? Doing wholesale business with Queensberry on Workspace is free, but you need a paid account to use it as a platform to host, share and sell, whether products or digital downloads. And Workspace means serious business! Our top users have been hitting To View More >>

This entry was posted in , by Alexandria Baugh

I got a little reminder about walking in our customers' shoes this week. We ran a survey asking regular users about twelve Workspace functions and features, from ordering albums to hosting to shopping cart sales — how important they were to people, how often they used them in Workspace, and how easy they were to use. The thing is we (OK, I) focused on how photographers experience Workspace, but not on how it works for your customers. That’s pretty bad, but in a sense understandable … because although at Queensberry we use Workspace heavily every day (in fact the entire To View More >>

This entry was posted in , by Ian Baugh