Hello to our USA friends! A quick update to confirm that we intend to absorb the additional cost of the tariffs, to support our valued clients. We’re grateful for your business, and we want the relationship to continue long into the future!  I hesitated to provide an update earlier because the situation is still changing. In fact a 90-day pause on “reciprocal” tariffs has just been announced on all countries except China. However the situation as it affects us has not changed since the original announcement. We have never taken sides in political matters. As small business To View More >>

Previous |  Contents | Next Download the eBook I would not sabotage my long-term business in order to survive a panic attack or a short-term crisis. Panic attacks — we all have them “My bookings are down.” “I’ve gotta cut my prices.” “I’ve gotta slash my costs.” We all have anxiety attacks, so maybe this chapter’s for you. Anxiety is worrying in advance, worrying without a plan, psychological rather than rational. And the actions you take while you’ve got the cold sweats could affect your business for a long, long To View More >>

Previous |  Contents | Next Download the eBook Social media platforms encourage you to feed them constantly. Fair enough, they have the audience. But you need to feed yourself!  You’re lucky Photographers are fortunate in that their work generates rivers of desirable online content. You need to avoid giving away the Crown Jewels, and you need your clients’ permission to share, but your photography is a wonderful online resource. The ideal Things aren’t always ideal in the real world, but nevertheless… — Real friends are better than Facebook friends. To View More >>

Previous |  Contents | Next Download the eBook “Measure results, change activities.” — Keith Cunningham Focused I’ve never met a photographer with a more analytical approach to his business than Craig. He was a wedding photographer whose goal was to clear “100k in 100 Days” from 30 weddings. (The actual figures don’t matter — they just sound snappy — so I’m not going to tell you when, where or in what currency.) Many a photographer has built a profitable business out of shooting 30 or 40 weddings a year, bur Craig’s To View More >>

"Micro-Weddings/Elopements/Minimony(s)." Whatever you like to call them, it appears smaller weddings are here to stay — at least for the foreseeable future.  How things used to be Many wedding photography businesses have been built on the premise that a wedding shoot lasts all day, that there will be "getting-ready" shots needed of at least one half of the couple, that after the ceremony there'll be family photos and a celebration to cover, and that in many cases a second photographer will be needed to fully capture the day’s events. Many photographers have built a career based To View More >>

“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde  In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. We spoke to Liam Vandenberk, a commercial and landscape photographer and videographer who’s using his work for what he says is most important in life — “happiness”. Liam is based in Tauranga and currently living on the coast of Papamoa. Liam says he left school with no interest in anything but gaming, To View More >>

Travel photographer Lola is a Kiwi born and bred, and her work inspires the adventurer in all of us. She has a bubbly and life-affirming attitude that shines through her photography, and motivates us to get out and explore. We’ve partnered with Lola in her photography exhibition, Aqua Frizzante. Driven by the calmness and solitude the ocean can bring, she focuses on movement and textures as she floats alone, with a more abstract approach than we’re used to. We can’t wait to see what she’s installed. Details below.  Lola got into photography at a pretty young age, To View More >>

Spring Smith lives in the mountains of Maine in north east New England, USA, and her location impacts both her photography and the events she covers. “We don’t have many ballrooms, so most of my images are taken outside, and when we are inside typically it’s a large barn or a tent.” She thinks living in a rural area makes for a slightly more relaxed atmosphere. Weddings aren’t the high end, over-the-top luxury type. “We are surrounded by the creatives, nature lovers, the couples who want to be outside or want to bring the outside in.” But she To View More >>

I just finished a book that pinged all my Queensberry values. Gutenberg’s Apprentice is a novel by Alix Christie that brings to life the inspiration, invention and sheer hard work over several years that went into the Gutenberg Bible. Published in 1454-5, it was the first major book to be printed using moveable type. Until then books were copied by hand — by scribes — and therefore scarce, hugely expensive and prone to error. I love the way Alix Christie has given credit not just to the inventor, but also to his foreman Peter Schöffer, his business partner Johannes Fust To View More >>

Any serious professional will tell you that photography isn’t an easy way to make a living, and it probably won't make you rich. Even Annie Leibovitz filed for bankruptcy. Here is a piece of our story on the journey to where we are today. By Koby & Terilyn Brown. Early in 2010 Koby and I had a serious talk about the direction of Archetype Studio. Key to that discussion was figuring out what lifestyle we wanted to live. For us, photography is about passion. The need to craft memories into something emotionally tangible. It’s about freedom to go where the wind blows, and live To View More >>