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Offering products in your photography business doesn’t mean turning into a pushy salesperson. (Oh, I've said that before!) Done well, selling is just another form of great service. Here’s how to make it feel effortless and truly valuable — for both you and your clients :) 1. Start with the why Don’t jump straight into product talk. In your interactions with clients, help them understand why printing matters. Share stories, examples, and your own philosophy. Be the person who loves their products! Explain how an album becomes a family heirloom. How a framed To View More >>
We get it — in the age of social media, digital files feel like the norm. Especially in the wedding world, they’re generally expected. Couples want to share their big day right away, and portrait clients love the idea of having “all the photos.” But if we stop there, we’re not just shortchanging ourselves — we’re shortchanging them. Here’s why: Digital is fleeting. Print is forever. Digital images are shared for a moment and then forgotten, buried in a sea of phone photos and cloud storage. Prints become treasures. Albums become stories passed on. To View More >>

We believe that the best way to sell albums and other products is to create a tailored line that suits your market, personal imagery and brand. And we’ve realised that one little thing standing in the way is that you can’t customise our current cover material swatches to help you do that — select products, materials and colours, and then guide your clients to the right choice. So we've decided to relaunch our cover swatches to suit. We're now offering two different cover swatch tools, to choose your materials and to display them beautifully to clients. The first is To View More >>
How to talk about products? In a nutshell, in your own voice, with conviction! Let's start by saying there are three aspects to this: Talking about products. Sharing about products. Believing in products. Talking about products We'll be brief because we've covered this in a separate article, about how to sell more without being "pushy" or "sales-y". Photographers who love selling probably don't need our help, so it's addressed mainly to those who're shy about it — which is possibly most of us. In that article we discuss how to build "talking about products" into To View More >>
When's the right time for a promotion? Certainly for the holidays — so your clients can have their beautiful printed products under the tree for Christmas. The ultimate in personal gifts! Or when the wedding season's over — and you have time to chase past clients who're still dilly-dallying about their album. And for what purpose? Maybe to turn your social media audience into paying customers. Or lapsed enquiries into future business. Or past customers into repeat business! But once you've defined your goal, what's involved? This is our take on it, but of course To View More >>

Our Loose Print Boxes have had a bit of a makeover and we’re excited to announce a bunch of lovely new options so you can deliver your clients’ prints in a personalised handmade print box. And they’re fast and affordably priced! We’ve introduced the same personalisation options as we offer in our Studio Boxes (for matted prints), such as bow closures and USB inserts, and you’ll be able to add a blind- or foil-embossing of your studio logo, your clients’ names, or something unique like a text quote or a graphic, to every box you order. To View More >>

Beautiful delivery at every step... We've been rolling out updates to the automated emails that Workspace sends out when you share online galleries with your clients, when your client requests image downloads, or when your client places an order from these galleries. When your clients' image galleries are ready to view Once a gallery is set up to your liking you can share the gallery with your client. Your client will receive a beautiful automated email using the template above, which invites them to view their images. The cover image for the collection you’re To View More >>
“Take the first step and we'll go the extra mile" has always been a core value at Queensberry. Today we're going a few steps further for the people who deserve our support the most, our regular clients: 1. We’re increasing our Tier Discounts to regular customers by 250% — 2-1/2 times more discount than before! Click here for Tier Discount rates, and how they work. 2. Regular clients can now order their studio sample products at 40% discount all year round. No need to wait for our special offers to save. What this means is that if you’re a regular client you never pay To View More >>

Photographs are the most personal of gifts! Talking about Christmas and the holidays in October seems a little weird, but the holiday season does seem to start earlier every year – and when it comes to marketing, it pays to be prepared. The festive season is a great time to promote yourself to existing customers. You've spent all year taking photographs, so why not maximise the profit on each shoot with online galleries, product sales and special offers? We spoke to retiring Queensberry account manager Michelle about her tips for holiday promotions, and marketing pointers To View More >>

Did you know that you can sell anything from loose prints to canvases in your shopping cart? Without lifting a finger? Ok... maybe not quite that simple but pretty close. If you think you don't have time, read on! There are very few steps once you've got your website set up. Upload the images, attach a price list and sell products from your website directly to your clients. If your client views their gallery on their computer, shopping cart, favourite and sharing icons appear over the images when you hover over them (see screenshot above). They simply click on the shopping cart To View More >>



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