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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Your clients were eager to get their album, maybe they even pre-paid for it, but after the wedding you don't hear from them. Maybe they don't reply to your calls. What can you do? Here are some suggestions to keep things moving along! Don't be surprised After the big day, real life sets in. No wonder you slip down the to-do list. There's work to catch up on, and everything else they've put on hold, maybe for weeks. Make sure they know you understand. Set deadlines People need structure, so give them a timeline before the big day. For example, their images will be To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

Previous |  Contents | Next Download the eBook "That process has two distinct stages—before and after the shoot. The first sells the booking, the second is the up-sell…" High-end photographers have been selling albums profitably for as long as we’ve been in business, but for many today it seems a lost art. Why? Obviously the world has changed — "shoot-and-share" and "just the files" are seductive ideas, and so is selling online. And who needs the hassle of getting people into the studio, playing nice, offering them bubbles and selling To View More >>

This entry was posted in Marketing by Ian Baugh | Leave a Comment

Love matte printing and matted albums? If your answer's yes you'll love that our Smooth Matte stock is now available in the Overlay Matted range. We already offer a range of beautiful print options in Overlay Matted, including Silver Halide Lustre and Tintoretto, but we know Smooth Matte will be just as popular. Smooth Matte offers that desirable Fine Art look — but being offset printed it's more affordable and more durable than inkjet printing. (If you'd prefer a textured "water-colour" finish go with the ever-popular Tintoretto.) Smooth Matte is available right now through To View More >>

This entry was posted in Product Updates by Alexandria Baugh | Leave a Comment

Updated December 13. We think four words describe Studio Albums — simple, affordable, contemporary, speedy! They've generated a lot of excitement, and had us thinking hard, s o here’s what we mean by Studio Albums, and where we’re going with the range. Watch out for introductory offers, coming soon. Contemporary Don’t get us wrong, we love the grandeur of a large album — but there’s no denying the appeal of smaller sizes. With Studio Albums we’re embracing the trend with two new size, 9x9 and the gorgeous 12x9, our new favourite. To View More >>

This entry was posted in by Alexandria Baugh | Leave a Comment

Flushmounts are our most popular albums, but we get two requests regularly — more pages and less confusion! So, amongst other things, we’re simplifying the range and adding new thin pages. Watch out for the release announcements, and the introductory offers. Here’s what we’ll be offering in Flushmount: — All album sizes (including new 9x9 and 12x9, which we expect to introduce in the New Year —they’re already a hit in Studio Albums). — All our cover and upgrade options. — Heavy, medium and thin pages (for up to 30, 45 and 60 pages). — Three To View More >>

This entry was posted in by Alexandria Baugh | Leave a Comment