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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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We’re thrilled to announce updates to our online galleries to suit both school AND wedding/portrait photography. Are you a full-time wedding and portrait photographer who shoots a few school or day care sessions? Or maybe you’re the opposite? You focus on school sessions but shoot weddings on the side? Either way, until now you couldn’t do both in one Workspace account — and that didn’t suit everyone!  Well, that’s changing. If you have a Pro account, just go to your Workspace Image Galleries, click on New Gallery, and you’ll have three choices To View More >>

This entry was posted in Product Updates by Alexandria Baugh | Leave a Comment

A strong online presence is essential for professional photographers looking to grow their businesses, and one of the most effective ways to do that is through blogging. “Blogging” might sound a bit old-fashioned these days, but really it just means any website or page that you update regularly. It could be about your clients, your images — or interesting stories about either of those. Regularly updating your website will not only showcase your photography skills but also boost your website's search engine rankings. To drive people to your site, earn customers and make sales. To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

How to talk about products? In a nutshell, in your own voice, with conviction! Let's start by saying there are three aspects to this: Talking about products. Sharing about products. Believing in products. Talking  about products We'll be brief because we've covered this in a separate article, about how to sell more without being  "pushy" or "sales-y". Photographers who  love  selling probably don't need our help, so it's addressed mainly to those who're shy about it — which is possibly most of us. In that article we discuss how to build "talking about products" into To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

You're probably aware of the widespread unease about data protection and privacy online — for example the Cambridge Analytica Facebook scandal and the other major data breaches that have been in the news so regularly. Protecting people's data is the focus of the European "GDPR" (General Data Protection Regulation), which comes into effect later this month. It applies to everyone who does business in the EU, including us and many of our clients. In brief the GDPR is saying that people have the right to complete control of their data, and that you, as To View More >>

This entry was posted in by Ian baugh | Leave a Comment

This sample album for Feather & Birch Photography (AUS) features a stunning venue and impressive photography.  Matt from Feather and Birch says, "Mudgee-based, I travel the globe to photograph the world's best weddings. But no matter how far I roam, there’s nowhere like home. This little gem is probably our favourite venue in New South Wales! A big white marquee set amongst the vineyards makes the perfect backdrop for some of Mudgee’s best weddings. "We spend a lot of our weekends out here but this album captures some of our favourites To View More >>

This entry was posted in by Victoria Hollings | Leave a Comment