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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Previous |  Contents | Next Download the eBook Bad taste takes a while to show up, but as soon as it does it’s embarrassing. How to avoid it? Start by keeping it simple. If in doubt, leave it out. The half life of crap In her book The Mesh, Lisa Gansky talks about “the half life of crap” – about cheap manufactured products and how long they last. Or rather don’t last. Her point is that the half life of crap products is way too short. They get boring or they break. They end up at the back of your garage or as land fill. Our poor planet can’t afford To View More >>

This entry was posted in Marketing by Ian Baugh

How to talk about products? In a nutshell, in your own voice, with conviction! Let's start by saying there are three aspects to this: Talking about products. Sharing about products. Believing in products. Talking  about products We'll be brief because we've covered this in a separate article, about how to sell more without being  "pushy" or "sales-y". Photographers who  love  selling probably don't need our help, so it's addressed mainly to those who're shy about it — which is possibly most of us. In that article we discuss how to build "talking about products" into To View More >>

This entry was posted in Marketing by Alexandria Baugh

Time is a valuable resource in any business, but especially photography. With that in mind, it makes sense to make the most of it, and to ask yourself, can I do things more efficiently? If I could outsource something, should I? Is what I'm doing even necessary? Here are four ways to optimise your time and make the most of every shoot. 1. Outsource Ask photographers why they got into portrait and wedding photography and they'll say how they love photography … or telling love stories … or connecting with clients on their special days. Not many say To View More >>

This entry was posted in Marketing, by Victoria Hollings

This is the second of four posts from Megan DiPiero with advice about how to build a stronger brand and brand message— to add purpose to your marketing, draw attention to your service, and ultimately increase sales. Click here for Part 1, Identifying the Client Experience. Today Megan offers some questions to help you determine your brand's purpose and passion. Where does success start? It starts with the FUNDAMENTALS. It begins with identifying your purpose and your passion. Creating a mission for your brand is crucial to success, and gives To View More >>

This entry was posted in Marketing by Megan DiPiero

We spoke with Californian photographer and mentor, Glenn Lee Robinson, about what makes a good mentor, how mentors have helped him, and what advice he’d give to those seeking one. Glenn began taking photographs in 2010, when his friend gave him a canon DSLR. He quickly fell in love with the hobby and soon turned professional, photographing graduations, portraits and weddings. In 2015, he discovered the exhilaration and satisfaction of capturing outdoor landscapes. Now, his Hike & Shoot initiative focuses all his energy. Glenn puts his success down to being interested and resourceful, To View More >>

This entry was posted in by Alexandria Baugh

If you want people to come looking for what’s desirable, not what’s cheapest, build your studio on high-end values. I recently visited an Audi dealership, not to buy a new car, but to learn how Audi sell their beautiful vehicles. Predictably I left desiring something I'd never considered before, and sold on Audi. My intention was to test drive the Audi Q5, but the salesperson suggested that the Q7 might be more comfortable for my height, so out in a Q7 we went. But not just any Q7, a Q7 Premium Plus with sport options! It was more amazing than I can describe … To View More >>

This entry was posted in Marketing, by Queensberry Website

Written by: Koby & Terilyn Brown – Archetype Studio Our boudoir line is called J’adore, which means ‘to adore’ in French. Brides book a J’adore shoot to create an amazing, intimate gift to give their groom on the wedding day. Imagine the groom receiving this album on the wedding day… Can’t you see the grin spread across his face when he opens this very special book? I’m pretty sure most grooms agree that this really is an amazing gift. Koby says it’s so much more than the bride even realizes. But there is another reason that a bride books To View More >>

This entry was posted in by Terilyn Brown

Sometimes you get lucky! Andy and Wendy left this remarkable story on our Facebook page. We live in the UK. Last December our house was flooded by a tidal surge and EVERYTHING on the ground floor was ruined.  We had so little notice that all we had time to save was one of our cars, our dog and a handful of personal papers. We were devastated when we realised our wedding album, created by Queensberry in 2002, was among the items lost. It was our pride and joy, and we despaired of ever replacing it. The original photographer had finished doing wedding photography, we didn't have his To View More >>

This entry was posted in by Queensberry Website

We’re truly grateful to the hundreds of photographers from around the world who took part in our Bragging Rights promotion. Here, in no particular order, are the people whose work we chose to celebrate the love and laughter, vibrant cultures, dramatic environments and compelling stories we see every day in the books and albums we make... Justine Ungaro is a lifestyle and wedding photographer based in Los Angeles. We choose two very different weddings from Justine. The first (above) was a Californian bohemian chic wedding - beautiful colours, gorgeous vintage dress, plentiful To View More >>

This entry was posted in , by Admin

We’re truly grateful to the hundreds of photographers from around the world who took part in our Bragging Rights promotion. Here, in no particular order, are the people whose work we chose to celebrate the love and laughter, vibrant cultures, dramatic environments and compelling stories we see every day in the books and albums we make... Ikonica are a group of Canadian wedding photographers, based in Toronto. The image above is from a lovely outdoor wedding with a beautifully lit reception held in the modern cellars of a vineyard! Ikonica also sent us an amazingly colourful To View More >>

This entry was posted in , by Admin