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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Do you know Nick Cave and the Bad Seeds? — I'm showing my age here! Nick's strange baritone singing voice is definitely an acquired taste and I stayed away until I saw him as one of a bunch of big names singing Leonard Cohen songs at a Sydney tribute show. And then I came across the Red Hand Files. When they show up in my feed I stop scrolling and read, and his latest post made me think of photographers, and what you do. What we do too. Nick invites his fans to ask him questions, and every week or so he picks one to answer. He takes this very seriously. This week someone To View More >>

This entry was posted in Marketing, Stories by Ian Baugh

Previous |  Contents | Next Download the eBook GOOD is what gets people in the door, like a newspaper headline or a “special” at the supermarket. Good is what makes you competitive. Don’t offer just one service, offer choices. Don’t assume the deal that encourages people to get in touch with you is the one they’ll commit to later (once you’ve open their eyes to how good you are, and what you can do for them). And don’t assume that they won’t go even further once they’ve fallen in love with their own photographs. That’s the To View More >>

This entry was posted in Marketing by Ian Baugh

Life can be frantic.  We spend much of our working day on low value tasks — constantly checking our email, picking up our phones for every notification or call — and filling the gaps with our real work, whatever that is. Then we wonder why we're not making progress. We feel burnt out, unsuccessful and overwhelmed — never have enough time, "never get things done". But there's a solution, and I believe that if you start applying it to your own life — by becoming more disciplined about how you structure your days — you'll be more productive, and feel like you have To View More >>

This entry was posted in Marketing by Alexandria Baugh

It's time to celebrate with Studio Samples! Last Friday we launched one of the  biggest updates  in years to our album pricing — and we loved the response to our "unbundling". So to celebrate here's the first of two special offers… Many of you used the lockdown period to rejig your business plans and market offering, which meant — surprise! — lots of requests for another sample sale. We had to hold off while we worked through the repricing, but with that behind us we can go ahead.  All samples — including albums, books, boxes, To View More >>

This entry was posted in , by Alexandria Baugh

Come along to The Baby Summit in Brisbane, Australia, and make sure to visit the Queensberry stand! We've got a bunch of brand new samples, so you'll be one of the first to see our latest products. This framed, floating torn-edge fine-art circular print will be on display, as well as other wall art, book and album options. There's also an extensive list of presenters and many other vendors attending.  The three-day event takes place on the 22nd, 23rd & 24th September in Brisbane Queensland at the Brisbane Convention and Exhibition Centre. To register, visit The To View More >>

This entry was posted in by Victoria Hollings

This is the last in a series from Megan DiPiero with advice about how to build a stronger brand and brand message — to add purpose to your marketing, draw attention to your service, and ultimately increase sales. Click here for Parts 1, 2 and 3. Today Megan shares her opinions on marketing. I’m betting that many of you clicked this mentor post because you thought your question would finally be answered: “How do I get more people in?” In the past 6 years, I’ve created a six figure profitable business that provides the sole To View More >>

This entry was posted in Marketing by Megan DiPiero

It so nice knowing that you liked what we made for you — makes all the hard work feel worthwhile. Heidi Horton just shared this lovely video of her new sample album: “Look what's just arrived in the studio!!! My new sample album! A gorgeous 12 x 12 inch Queensberry in Powder Blue Micro Leather; one of my favourites from Queensberry Albums beautiful leather line up. I seriously can't stop looking at it...I am in love with every single spread! Thank you Heidi, there’s a wee thank you on its way to you. Be sure to tag us when you share your Queensberry products on Instagram, To View More >>

This entry was posted in by Alexandria Baugh

You’ve asked and we’ve answered. Here's our new sub-navigation feature, with no hand-coding necessary!  Sub-navigation is ideal for photographers who have many web pages or want to have several pages under one heading (eg sub-categories in your portfolio). By dragging and dropping pages onto “Parent Menu Items”, you can create dropdown menus in minutes. There are many advantages to this feature. It allows users to find what they’re looking for quickly and easily, without over-populating your navigation with links. Watch below to see how easy To View More >>

This entry was posted in , by Victoria Hollings

A small village right at the edge of the forest, with backyard doors almost always opened straight into the woods. It was there that Petr from NZICESCAPES IMAGES spent his childhood. It was an everyday playground that would have been a childhood dream. Being out there all the time seeded Petr's love for the outdoors. When he turned 18 he was gifted a camera from his parents – a Russian Zenith with black and white film in it. From then on Petr spent his days taking pictures of anything around him. It was those influences, combined with his urge to show To View More >>

This entry was posted in by Alexandria Baugh

In 5 years look over your album. Your child is heading off to school for the first time, but the album's pages are filled with your first moments with your son or daughter.  Look over the pile of prints from your trip to South America, where you spent two months volunteering at an orphanage. You’d never felt so free.  Look over the album of your wedding. You weren’t sure whether you wanted it but your photographer convinced you otherwise. There's the moment you said I do. Tell me then, that printing doesn’t matter, because I can guarantee you won't.  To View More >>

This entry was posted in by Alexandria Baugh