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Gary Vaynerchuk said something about the worst thing you can do in business is to be romantic about how you make your money. But show me a photographer who doesn't love taking pictures. In fact I just wrote two rather emotional posts myself about professional photography. So I thought I'd set out the unromantic business reasons to sell products. Not how to sell or what to sell, but why. And yes, we make the products, so of course we’d love you to sell them, but this is what's in it for you. We call them the three Ps. 1. You benefit from the sale of the To View More >>
Previous | Contents | Next Download the eBook “Measure results, change activities.” — Keith Cunningham Focused I’ve never met a photographer with a more analytical approach to his business than Craig. He was a wedding photographer whose goal was to clear “100k in 100 Days” from 30 weddings. (The actual figures don’t matter — they just sound snappy — so I’m not going to tell you when, where or in what currency.) Many a photographer has built a profitable business out of shooting 30 or 40 weddings a year, bur Craig’s To View More >>

So your Print Shop is live, you’re all set and ready to go, and now you’re wondering how to get your first paying customers. Your first sales are some of the most important. They build momentum and motivation, and will help you refine your marketing strategy going forward. But it’s no surprise that they can be some of the hardest to get. Here are eight suggestions to get your first paying customers. Share the news with family, friends and your personal networks Your friends, family and personal networks are a great place to start. Not only will they want to support To View More >>
We believe successful wedding and portrait photographers need to love two things — taking photos and making sales! So we love to see our clients running promotions, and we like to help with them if we can. You can run successful promos for any number of reasons, for example a Winter Sale, an offer to past clients or to book new ones. Or to promote a good cause, your new products, or your new website. The point is they're YOUR promotions. We're just here to help if we can, generally with 15% additional discount on all Queensberry To View More >>

Elisha and Abby are the photography and film duo at Woodlands Creative, and to put it simply, they love capturing love! We saw this lovely album as it went through the Queensberry bindery, a 12x12 Panorama Flushmount album with silver halide printing and a cover of Bronze Metallic Faux Leather with Bank Gothic embossing. "Rather than just showing up on the day," Elisha and Abby say, "it's important to connect and build a trusting friendship with couples to be able to show how amazing their unique love story is!" Based on the Central Coast of NSW, they To View More >>

Here’s how to get instant answers to urgent questions like these (oh, and read on for our special offer!): Have you received my order? Is my album in production? When will it be shipped? How can I track it in transit? How do I make a payment? We’ve added a MY QUEENSBERRY ACCOUNT button to your Workspace Dashboard that gives you direct access to all that information and more. It’s the same live data our staff have access to, but you won’t have to wait for us to receive your enquiry and reply. Especially if we’re in way different time zones! Why not check it out To View More >>

To that old saying about the only certainties being death and taxes, we need to add CHANGE! Change never ends, and as long as you don’t mind a bit of a roller coaster, it’s way more fun! We have so much coming up over the next weeks and months, we thought we’d better give you a heads-up. If you like what we stand for, we think you’ll love what we’re doing. And what do we stand for? Beautiful photography, beautifully presented. But it’s your opinion that matters, so click through to comment on our blog or Facebook. We’d love to hear To View More >>

The presentation box our albums come in has a long history. Developed for us in 1995 by leading designer Donna Hoyle, it combines two graphic elements: a 17th Century Italian text, and a series of leaf and heraldic devices including our own Cherub. It doesn’t even bear our name, but to us, and our customers, it’s a key part of our identity, like Tiffany’s Blue Box… but maybe not as famous! The Box even survived a total rebranding in 2008, when we couldn’t bear to part with it. It was another seven years before we refreshed the design, and even then we built on the To View More >>

We’ve been fine-tuning the Workspace blog with two new features to display your photography beautifully. Now readers can enlarge your images by clicking the '+' icon in the top right hand corner. The enlarged image will fill a notepad screen or browser window up to 1600 pixels. Click the icon on Leah's photo above to see what we mean! How to: The "enlarge" feature works automatically, but if you're uploading images specifically for the blog (instead of grabbing images from an Event) don't make them too big or they'll be slow to load. 1600 To View More >>

“Every two minutes people take as many photos as were taken throughout the whole 19th century.” Rachel is one of the Queensberry album design team, and she’s been collecting old photographs since she was at university. "My interest was sparked by reading Roland Barthes’ Camera Lucida (1980)”, she says. “The book was written after his mother’s death, and is as much about death as it is about photography. It was the idea that photographers are “agents of death” that really struck me.” “Any photo, no matter how recent, depicts To View More >>



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