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Lead Sources

May 30th, 2008 in Album Design / Tips, Soap Box by


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I recently spoke at seminar in Christchurch for the NZIPP. The other speaker, Bruce Gabites talked about measuring where your leads come from.

TomK mentioned the same, very relevant, issue (hey, wanna write for this blog ;-) – thank you for your input).

In times of economic instability it highlights the importance of knowing where your leads / bookings come from. You’ll be able to react to and encourage the successful channels.

A starting point. Word of mouth, Magazine, Bridal Fair, Web, Venue Referrals…

A slightly, temporarily mercenarily-minded,
Danny

 

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  • The PJ Support Team

    Second try! Everyone who reads this is in business. Mercenary is necessary (but not sufficient).

    Cheers, Ian

  • The PJ Support Team

    Second try! Everyone who reads this is in business. Mercenary is necessary (but not sufficient).Cheers, Ian

  • tomKphoto

    write for your blog? man, I gotta keep up with my own :-)

    two positive spins on the downturn …

    1. People who book you really like you
    2. You get to spend more time with your family, at the gym, building your pirate radio station, self assigning stuff to shoot … keep up with your blog

    I think I have an album to go design now

  • tomKphoto

    write for your blog? man, I gotta keep up with my own :-) two positive spins on the downturn …1. People who book you really like you2. You get to spend more time with your family, at the gym, building your pirate radio station, self assigning stuff to shoot … keep up with your blogI think I have an album to go design now


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