Queensberry Connects


Posts Tagged ‘Workflow’

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Late last year Ian and I caught up with award winning photographer Bruce Gabites at his new Auckland studio. He’d just won his eighth straight Kodak Gold award  in the Wedding Album category, and we wanted to find out his secret…

We spent a morning talking with him about why he enters photography competitions and what makes him so successful, the affect winning awards has on his business, and albums – the part they  play in his packages, and how he goes about selling them.

To listen to our interview with Bruce Gabites click here (22 mins).

Cheers, Nigel

PS Bruce recently shared some good advice about dealing with complaining clients with us. Click here to read it.

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    Johannes has been posting on Queensberry Connects for several months now. It’s been great to have a regular photographer perspective, and personally we’ve found his insights and opinions inspiring.

    We asked him to contribute to our interview series by sharing his thoughts on album design.

    In the conversation, Ian asks him to expand on several posts he’s written about the benefits of getting to know your clients before the wedding, and his ”six secrets” to designing a great album…

    He also questions Johannes about how he interacts with his clients, his workflow and the part Photoshop plays.

    To listen to our interview with Johannes click here.

    And here’s an album we featured recently on Queensberry Connects.

    Cheers, Nigel

     

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    Copyright Moda Fotografica

    A compelling post on The Junction…

     

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  • This post is now superseded by new Photojunction functionality.

    labftp-iconIf you’re uploading your Queensberry album orders using LabFTP, we’ve just released version 3, with added functionality for ordering prints from QBY online.

    We’re very excited about the online print ordering function – but it’s restricted for now to New Zealand clients, so let me talk first about how it impacts on albums.

    labftp2

    LabFTP 3 integrates more closely with PJ Remix. For example you’re no longer asked to provide information that you’ve already entered in PJ. It also shares Remix’s look and feel. Version 3 is no longer a beta, so you only need to re-register every twelve months, the same as Remix. The software also shares Remix’s Check For Updates feature, meaning it’s easy to stay up to date.

    labftp3

    The online print ordering function transforms a mundane, time-consuming task. It ensures you get exactly what you want, fast and first time. You can order prints based on the Collections you create in Remix, which is a real time saver. At our end, the process is automated, meaning we can cut turn-around times substantially, especially if you’re using our Print-Ready service.

    Album orders will continue to go through our current manual procedures for a few more months.

    You can click here to download LabFTP 3 right now. If you prefer you can wait until v2.4 expires 30 April. And here’s a link to the Help pages.

    We’re sure you’ll enjoy using the software. All the best from everyone at Queensberry.

    Cheers, Ian

     

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  • This post is now superseded by new functionality in Photojunction v1.22 and later).

    If you use Queensberry to design your albums we want to make the process as smooth as possible. Here’s how to go about it.

    (The PJ work sounds more complicated than it is, but we’re here to help if you need it. Follow the links for further information.)

    1. Open up PJ Remix and click the Start New Project button. This fires up the Project Set-up Wizard for you to enter your Client and Event details and import the images.

    2. Click Finish when you’re done setting up the Project. Remix will import the images and open the Event window, where you need to choose the ones you want to include in the album. Move the selected images to a clearly named Group or Collection (eg ‘Album Images’). Remember, we charge per image for design work, so don’t send them all to us! If you’re choosing the images outside Photojunction, just import the ones you need for the album to PJ.

    3. Still in the Event window, locate the Products header in the Navigation Panel (above), click the ‘+’ button to create a new album and enter the details for it (format, cover material, cover style, page details etc).

    4. Once you’re done, open the Project Browser (eg go to the File menu and choose Browse Existing Projects). In the Project Browser, select the Event (just select it, don’t open it).

    5. Go to File> Export Copy Of Event. The window above will open, and you’ll need to set up the details as we’ve shown them. Start by clicking Browse (if necessary) to choose where to save the exported copy.

    6. We need the high-res files to prepare your files for printing, so check the “Include Original HR Image Files” box, which will reveal more options in the window.

    7. Click the “Select Images from Groups, Collections or Albums” radio button. DON’T click the All Images button! The LabFTP upload could be huge and you would incur extra design charges. Choose the Groups or Collections where you put the images that you want used in the album (step 2).

    8. Click the Export button. Photojunction will create a folder containing the PJR file and associated image proxies (ie the exported “Event”), plus the selected high-res files, in the location you specified, and also display a message with the name of the folder for your convenience.

    9. Open LabFTP and upload it to us using the “Full Colour Service Layouts” order form. Under “Select a service” choose “Design and Print”.

    10. Sorry, but for the time being you also need to fill in and fax our Design Order Form. We’re working on a new version of LabFTP that will allow you to send the necessary information online.

    Notice, by the way, you haven’t used the Order Wizard. The Order Wizard assumes that you’ve designed the album, whereas you want us to do that.

    HTH, Ian

    PS If you want to go a step further, you can drag the images on to the pages (just drop them where you want them). You’ll see in the last graphic that Photojunction lets you choose images “used in album” instead of a Group or Collection when selecting the high-res files to send (Step 7).

    Our goal with these posts is to give you an insight into our systems and promote a productive, hassle-free work flow. Please let us know what you think.

     

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  • In no time at all our November 1 cut-off will be upon us, and it will be no surprise to see…

    • Album orders coming in with title pages that have 2007 (and even 2006) wedding dates, and
    • Clients who absolutely must have them by Christmas!

    In other words – almost certainly – stone cold sales, and – probably – missed opportunities…

    How can you avoid this happening? Be proactive!

    Steve told you how he did it. Here are a few other suggestions, none of them rocket science:

    1. Book an appointment with your clients as soon as possible after the wedding, and wow them with a slide show. It will take just a few minutes with Photojunction Remix and you’ll have them weeping in their seats.

    2. In your slide show, show them an album, not the images. That’ll take you an hour or two in PJ Remix and you’re half way to the sale.

    3. Don’t give your clients anything to take away until the album order is finalised. If you give them a stack of prints, or a DVD of images, you satisfy their emotional need without finalising the sale.

    4. Remember Sales 101 and ask for the order before they leave.

    5. Treat this as an opportunity to upsell, not just to settle what they committed to before they saw their own photographs.

    Note that first you have to be proactive on yourself. Work out your cunning plan. Try it out on real live clients. Use the experience to make it better.

    We’d love to hear about your own sales strategies.

    Cheers, Ian

     

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