Yesterday we introduced you to our Good Better Best product matrix, designed to help you navigate our products and services. We designed our new price lists, which you can download here, to match.

Maybe the best thing about them is that they’re SIMPLE. The prices for each range of products fit comfortably on a single page. No jokes, please, but that’s a step forward!

How did we do that? More than 95% of you now order our albums and books in Photojunction, printed and fully assembled, so that’s what the price list assumes you’re doing. If you’re interested in DIY, contact us and we’ll send you a supplementary sheet.

The next best thing about them is that, despite the destructive currency movements that have been impacting us afresh since early this year, our prices will remain the same, and in some cases reduce. (There are two minor exceptions you can read about below.)

More good news…

• We’ve dropped the prices on Queensberry Albums un-matted pages by 10% including printing. (We’re calling them “Flushmounts” now to avoid confusion with our digital offset products.)

• We’ve reduced our album design prices for Flushmount, Duo and Press albums, by about a third in most cases.

• You can now add translucent titles to all our album products, including press albums and flushmounts.

• We’re discontinuing the 9×9 format and replacing it with a 10×10 at the same price.

To make way for the new we’ve also discontinued a few cover materials, as well as the 6×6, 15×15 and 20×16 formats. (The 6×6 format is now Press Book only.) Also going are all un-matted self-mount options, including digital albums, demis and self-mount miniatures.

All discontinued lines will be available for a further twelve months as per our normal policy.

I mentioned a couple of exceptions.

1. Since everyone is now using the latest version of our software we will be canceling the small “PJ Credit” in the New Year.

2. We need to align the price of smaller format covers (8×8, 10×7, 10×10) in the Queensberry Albums range with those of the Queensberry Press (the small formats have been cheaper in some cases). Obviously that is a potential cost increase to you, but it’s countered by the fact that all small albums, including 8x8s and 10x7s, will now qualify for free freight, or if you order them with a 12×12 or larger album we’ll discount the smaller album by 20%.

With that exception all the significant price movements are reductions, so why wait? They come into effect immediately.

Next: why we’re stepping back at WPPI and FOCUS.

Cheers
Ian

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This has been a big year for Queensberry. Especially the launch of Queensberry Press. New products, new services, new technology, new price points.

The challenge is making it easy for you to get your head around. Why so many products? What’s the difference between them? How much do they cost?

We came up with this Good Better Best matrix to map out what we do.

Good Better Best is a strategy – having a range of products and services to tempt your clients across a range of price points.

Good is your entry level – affordable if you like. Best is aspirational (expensive). Better is in the middle – what you budget on!

Before Queensberry Press we were under-represented at the lower end, so one of our goals was to establish new, lower price points, important in an environment where people are looking after their cash more carefully.

Queensberry Press is about more than lower prices, however. It’s also about digital offset printing (as opposed to traditional silver halide) and books (as opposed to albums).

The graphic above shows how everything fits together, but it caused a fight here at first, so in the end we went with Great Better Best, and added an extra column for Musée!

You may notice that we’ve reorganized our website along these lines, with a couple of changes in product names along the way.

Our new price lists include a more detailed version of the matrix, designed to give you a quick insight into the main differences between our various products. More about them in our next post.

Cheers
Ian

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To continue my rave on The Junction earlier in the year about image slicing and dicing, here are a few thoughts about designing a pressbook with particular consideration to keeping your mind (and your clients’ heads) out of the gutter!

Photojunction makes designing a Queensberry album very easy and FAST. But while the layouts look very similar on-screen between albums and press books – in reality these two products are vastly different.

When you’re working on screen it’s really easy to forget that a press book is, well, a book, and the pages don’t lie flat. Queensberry press books (like most other photographic books) are perfect bound, which means that a small amount of the inner side of each page is obscured in the gutter, or spine, of the book. It’s not unusual (common to many high quality books and magazines) but it is an important factor to consider when you’re designing.

Currently Photojunction has general ‘photosafe’ guides on Pressbooks, but unfortunately there isn’t an easy answer as to how much of a gutter to leave in any given book. The number of pages in the book, thickness of the paper stock and the size of the book are some of the factors that determine exactly how much of the page is obscured.

Photojunction takes care of most of the technical bits, but book designers train for years in the art of layout design, so here are a few gutter-minded tips about designing press book layouts.

1. Visually allow more white space for the inner margins of the page. Remember the tighter you make the white space, the easier it is to see any small discrepancies.

2. If you are wanting to have an image bleed into the gutter – make sure that there isn’t any critical information that could be obscured, like heads, hands or text.

3. If you’re using a Panoramic image, make sure there’s plenty of space either side of the gutter so it doesn’t look like your subject is ‘sinking’ into the centre of the book.

I hope this helps!

Anna

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With the arrival of Press Books and now Press Albums, we’ve got a very big range of products on offer.

In order to keep things simple and fresh we’re retiring a few of our less popular older material and mat colours.

Listed below are the colours that are now discontinued. For more about what ‘discontinued’ means and our policy on discontinued product options, sample upgrades and Swatch Book updates, click here.

COVER MATERIALS

1. • Classic Leather Sand
2. • Micro Leather Gingerbread
3. • Silk Claret (discontinued by our supplier so is no longer available)
4. • Bengaline Silver
5. • Bengaline Sage

 Ed- Buckram Copper and Rose are also now discontinued.

MAT COLOURS

1. • Grey
2. • Navy

So it’s out with the old and in with the new, however these colours (apart from Silk Claret) will still be available for your customer orders until August 2012.

Cheers,

Anna

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