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	<title>Comments on: What are we actually selling?</title>
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	<link>http://www.queensberry.com/connects/2009/06/selling-2/</link>
	<description>Welcome to Queensberry&#039;s blog for professional photographers. We invite your comments.</description>
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		<title>By: johannes</title>
		<link>http://www.queensberry.com/connects/2009/06/selling-2/comment-page-1/#comment-3157</link>
		<dc:creator>johannes</dc:creator>
		<pubDate>Mon, 29 Jun 2009 20:15:33 +0000</pubDate>
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		<description>Hi Jerry&lt;br&gt;The sad truth is we will never change the world.&lt;br&gt;If you can introduce your clients to the idea that &#039;you&#039; caring makes the difference then you have taken a small step.&lt;br&gt;If your competitors see that this gives you an advantage then some of them will follow this idea ... and then one day more people will make sure that it matters.&lt;br&gt;We all know that if you all compete on price then nobody wins. Yet we still do it!&lt;br&gt;At Moda we answer the question &#039; How much?&#039; with our own set of questions, like Where when who etc.&lt;br&gt;This is the beginning of us showing that we care. &lt;br&gt;Don&#039;t just ask questions, tell the brides why things are important to you ...&lt;br&gt;There will always be a cheaper version of something. Its a fact of commerce. &lt;br&gt;Cheers&lt;br&gt;Johannes</description>
		<content:encoded><![CDATA[<p>Hi Jerry<br />The sad truth is we will never change the world.<br />If you can introduce your clients to the idea that &#39;you&#39; caring makes the difference then you have taken a small step.<br />If your competitors see that this gives you an advantage then some of them will follow this idea &#8230; and then one day more people will make sure that it matters.<br />We all know that if you all compete on price then nobody wins. Yet we still do it!<br />At Moda we answer the question &#39; How much?&#39; with our own set of questions, like Where when who etc.<br />This is the beginning of us showing that we care. <br />Don&#39;t just ask questions, tell the brides why things are important to you &#8230;<br />There will always be a cheaper version of something. Its a fact of commerce. <br />Cheers<br />Johannes</p>
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		<title>By: Jerry Tomko</title>
		<link>http://www.queensberry.com/connects/2009/06/selling-2/comment-page-1/#comment-3140</link>
		<dc:creator>Jerry Tomko</dc:creator>
		<pubDate>Sat, 27 Jun 2009 06:28:42 +0000</pubDate>
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		<description>OMG!  You are hitting the nail on the head!  So how do we combat this!  How do we make the brides realize this, when you have all these others sending them the pricelist in an email?  Because they ( the photographers)  do not care, then the brides do not care, and all EVERYONE is concerned about is PRICE  - both the photographers AND the brides are PRICE CONCERNED!   I wonder what would happen if ALL professional photographers, not these AWACS ( amateurs with cameras), said NO you have to come in and see the rpoducts, then the brides would HAVE TO!  But as long as we perpetuate this, it will get worse.  I am looking forward to part two fo this series!</description>
		<content:encoded><![CDATA[<p>OMG!  You are hitting the nail on the head!  So how do we combat this!  How do we make the brides realize this, when you have all these others sending them the pricelist in an email?  Because they ( the photographers)  do not care, then the brides do not care, and all EVERYONE is concerned about is PRICE  &#8211; both the photographers AND the brides are PRICE CONCERNED!   I wonder what would happen if ALL professional photographers, not these AWACS ( amateurs with cameras), said NO you have to come in and see the rpoducts, then the brides would HAVE TO!  But as long as we perpetuate this, it will get worse.  I am looking forward to part two fo this series!</p>
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