Make your QBY album an asset not a liability

In our studio one of the things we say is that we don’t do cheap.

Our albums are valuable.

We talk about using the best.

We talk about how only the best is good enough.

Just as in a restaurant that only uses the highest quality raw materials, if the food is amazing but the delivery/service is poor the food will quickly be forgotten. If you excel at both you have something amazing to offer.

So why is it important to be amazing?

At a time when, for many, the cost of doing something is being measured, and value is increasingly important, the value of doing our best cannot be forgotten, especially for the things that we want to last.

Because ‘the test of time’ is not just measured over times of adversity, like now, we must ensure that the thing by which they remember their wedding, and all that it means, will also pass that test in times of prosperity.

For us, therefore, it’s not about looking for a cheaper option, it’s about using our current ones more effectively, and optimising value.

We have people possibly cutting down the size of their album but NEVER asking for a cheaper model.

Don’t be cheap, be valuable.

Best wishes, Johannes