July 2nd, 2008 in 
If you’re not vegetarian, chances are you like sausages. Personally I’d like these ones barbequed a bit longer and served with onions, mustard and sauerkraut. But we don’t sell them at Queensberry, and here’s why…
There are other words to describe sausages – cheap or everyday for example, and we believe photographers should avoid the whiff of “cheap” more than almost anything else.
If you want a long career in wedding photography everything about you needs to say, “I’m worth what I charge.” Photographers can almost never compete on price. Wherever you are, the chances are good that someone out there shoots weddings for a tenth of what you charge.
It can take years to stake your claim in the market and you could lose it in months.
Your choice of album is one (important) way to stand out from the crowd. Choosing an album because it’s cheap or everyone’s using it is dangerous to your health. Tempting yes, but dangerous.
So our albums aren’t made in a sausage factory. No matter how you dress them up with herbs and spices, sausages are sausages. Differentiation is our reason for being. Our business isn’t selling albums, it’s helping you sell photography for the prices you deserve.
And here’s the cool thing.
Most photographers don’t get what I just said. Which is great. It means that our clients are different (differentiated) and so are we.
That’s why we sell steak, not sausages. Top quality; fillet or rib-eye; corn-fed or range-reared; medium, rare or well done; in a pepper sauce or simply salted. Oh, and lamb and salmon and definitely – definitely – a spectacular range of vegetarian options.
Cheers, Ian
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ahhh….. but what about cheese-sausage?! some photographers like to make their cheap albums more attractive by stuffing their sausages with cheese.